PVR INOX, a cinema exhibitor in India, pronounces the launch of FLEXI Present, an initiative that redefines how audiences expertise cinema. With FLEXI Present, moviegoers pay just for the time they watch, providing a mix of flexibility, transparency, and comfort that caters to as we speak’s dynamic existence.
On the coronary heart of FLEXI Present is an AI-powered video analytics system that ensures a seamless transaction starting with ticket QR code scans on the field workplace, triggering a synchronised response from cameras inside the auditorium. These cameras validate seat occupancy with 99% accuracy, figuring out particular seat statuses as vacant or occupied. The system processes this knowledge in actual time, guaranteeing fast responses that put the viewer in full management of their cinema journey. With a cycle time of beneath 5 seconds, the expertise is designed to mix into the general expertise.
The FLEXI Present ticketing mannequin introduces a time-based refund system, empowering viewers with the selection to go away a film anytime whereas nonetheless having fun with the worth of their expertise. If greater than 75% of the movie stays, prospects obtain 60% of their ticket worth again; for 50-75% remaining, a 50% refund is issued; and for 25-50%, a 30% refund is offered. Whether or not it’s a household emergency, a piece dedication, or just a change in plans, FLEXI Present ensures that viewers by no means really feel locked into their ticket buy.
The initiative is being piloted throughout 40 cinemas in New Delhi and Gurgaon.
Renaud Palliere, CEO of The Luxurious Assortment, PVR INOX, expressed his pleasure in regards to the initiative, stating that “FLEXI Present is a groundbreaking leap in how we ship cinematic experiences to our friends. We’ve designed this initiative to cater to the dynamic existence of as we speak’s moviegoers, giving them the facility to form their cinema journey. We acknowledge that life is unpredictable, and typically, viewers might have to go away earlier than the film ends—whether or not it is a household dedication, a piece name, or simply an surprising interruption. With FLEXI Present, you’re not locked into paying for the complete ticket worth. Whether or not you keep for half-hour or two hours, you solely pay for what you have watched, and the remainder is refunded based mostly on how a lot time was left. It’s a game-changer within the cinema trade remodeling an odd film evening right into a hassle-free, cost-effective expertise.”
Written with the View : afaqs