Sheveeta Hegde has joined Instances Music as the top of name options and music partnerships. In her new function, she is going to give attention to driving revolutionary income alternatives and constructing impactful collaborations with manufacturers and advertisers in music.
With over 18 years of expertise, Hegde is a dynamic chief with a confirmed monitor file in radio, digital content material, IP creation, and movie star options. Her profession highlights embrace a 12-year tenure at Radio Mirchi, the place she held varied roles akin to West and Central head of TV impression properties and group head for company and retail enterprise. She additionally spent 5 years as head of monetisation at Pocket Aces, the place she performed a key function in scaling operations and launching profitable initiatives.
“We’re delighted to welcome Sheveeta to Instances Music,” mentioned Mandar Thakur, CEO of Instances Music. “Her experience and talent to ship revolutionary options to manufacturers and advertisers might be key to driving the expansion of our new division devoted to model partnerships. She is going to play a pivotal function in shaping this strategic focus for the corporate.”
On her appointment, Sheveeta Hegde mentioned, “I’m thrilled to hitch Instances Music and sit up for leveraging my expertise to work with manufacturers and advertisers to supply revolutionary music options.”
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