Bisleri Worldwide, an Indian packaged ingesting water model unveiled its newest Bisleri #DrinkItUp sports activities marketing campaign that includes Bollywood actor Shahid Kapoor alongside outstanding soccer franchises. The marketing campaign emphasises the significance of hydration in sports activities whereas encouraging the viewers to embrace the joy of soccer.
The movie showcases Kapoor stepping onto the soccer area, accompanied by Indian soccer gamers, together with the nationwide group captain Rahul Bheke and Farukh Choudhary, Lallianzuala Chhangte, Rahul KP, and Aakash Sangwan, representing Mumbai CITY FC, FC Goa, Bengaluru FC, Chennaiyan FC and Kerala Blasters.
Commenting on the marketing campaign, Tushar Malhotra, director – gross sales and advertising and marketing, Bisleri Worldwide, stated, “Bisleri is proud to champion soccer and hydration by means of the newest rendition of our ongoing #DrinkItUp marketing campaign. Partnering with Shahid Kapoor was a pure selection, given his ardour for health and sport mixed together with his youthful power. The marketing campaign is participating and the interaction between Shahid and the gamers is entertaining.”
The marketing campaign was conceptualised by the in-house inventive group and the expertise was managed by Wavemaker.
Over the previous few years, Bisleri Worldwide has constructed a sturdy sports activities advertising and marketing programme partnering with Procam Worldwide’s marathons, Nationwide Video games, Final Desk Tennis League, Dubai Marathon, Skilled Golf Tour of India, and a number of other standard cricket franchises in India and UAE.
Written with the View : afaqs