BIBA has launched its Spring-Summer season 2025 assortment with a devoted summer season soundtrack. Model ambassador Kriti Sanon options within the marketing campaign video, highlighting light-weight materials, shiny colors, and trendy silhouettes for warm-weather events.
BIBA’s new marketing campaign blends trend and music with a marketing campaign music on Instagram’s music library. That includes Kriti Sanon, the marketing campaign highlights her model and confidence. BIBA encourages folks to specific themselves by way of trend, dance, or each day moments. The marketing campaign music can be accessible on Instagram for customers to create their very own summer season content material.
The Spring-Summer season 2025 assortment goes past BIBA’s ethnic kinds. It consists of go well with units, jumpsuits, co-ord units, summer season attire, and shirts, specializing in consolation and magnificence. The gathering presents choices for journey, informal put on, and summer season occasions.
BIBA is increasing its youthful trend traces with a give attention to versatility. The BIBA Ladies assortment and an upcoming vary provide fashionable, comfy kinds for younger customers, retaining BIBA related throughout generations.
Talking in regards to the launch, Siddharath Bindra, managing director, BIBA, shared:
“At BIBA, we’re continually evolving to satisfy the style wants of immediately’s ladies. Our Spring-Summer season 2025 assortment is a celebration of easy, trendy dressing—good for the trendy Indian lady who desires to appear and feel her greatest. Kriti Sanon fantastically brings this imaginative and prescient to life, making this assortment a must have for each wardrobe.”
The BIBA Spring-Summer season 2025 assortment is now available in shops and on-line. The marketing campaign movie, “Let’s Summer season Up, Let’s BIBA Up”, that includes Kriti Sanon, is obtainable on BIBA’s web site and social media platforms, together with YouTube, Fb, and Instagram.
Written with the View : afaqs