Himalaya Wellness, a wellness model, continues its dynamic partnership with the Ladies’s T20 Cricket League for the third consecutive 12 months. Strengthening its affiliation with Royal Challengers Bengaluru (RCB), the model introduces a brand new marketing campaign – India’s No. 1 – that includes Smriti Mandhana, Shreyanka Patil, Georgia Wareham, Renuka Singh, Richa Ghosh, and Charlie Dean in a enjoyable reveal.
Himalaya Wellness joins arms with RCB Ladies’s staff because the official face care associate, bringing collectively its face wash vary with the staff’s dynamic gamers in a celebration of excellence, confidence, and efficiency.
The marketing campaign movie opens at an RCB apply session, the place the gamers are discussing the arrival of an surprising No. 1 new staff within the league. With curiosity and suspense constructing, they speculate on the staff’s credentials, debating its expertise, monitor document, and experience. Taking ahead its legacy of partaking campaigns, Himalaya Wellness performs on the theme of groups and specialists to deliver forth a spread of face washes, every tailor-made for a novel skincare want.
These face washes are designed to offer focused options, from pimple management to darkish spot clearing to pores and skin brightening. The gathering is powered by nature and science, with signature elements like Neem, Swarasa Turmeric & Vitamin C. Via this partnership, Himalaya’s face washes—together with Purifying Neem, Darkish Spot Clearing Turmeric, Brightening Vitamin C, Hydrating Aloe Vera, Oil Clear Lemon, and Air pollution Detox Charcoal – take middle stage, highlighting their effectiveness in skincare whereas celebrating the spirit of champions. The marketing campaign intertwines the aggressive spirit of the league with Himalaya’s dedication to efficient skincare options.
“We’re thrilled to increase our partnership with the Royal Challengers Bengaluru girls’s staff for the third consecutive 12 months in season 2025. Our long-standing affiliation with WPL and RCB has been extremely rewarding. With this 12 months’s marketing campaign, we wished to deliver an revolutionary twist that resonates with cricket and skincare lovers. At Himalaya Wellness, we consider confidence and excellence go hand in hand, and RCB’s fearless spirit completely aligns with our model ethos,” stated Rajesh Krishnamurthy, enterprise director, Himalaya Wellness.
“Cricket and skincare might look like totally different worlds, however they share a typical reality—the proper technique makes all of the distinction. As India’s No.1 face wash model, Himalaya Wellness ensures that everybody will get the proper resolution for his or her distinctive pores and skin wants. Simply as each participant has a job that contributes to victory, each skincare resolution is designed for a particular want, delivering skilled care. With this marketing campaign, we have a good time the ability of experience, whether or not in sports activities or skincare, as a result of the proper strategy results in successful outcomes,” stated Ragini Hariharan, advertising director for magnificence and private care at Himalaya Wellness.
On the partnership, Rajesh V Menon, chief working officer, Royal Challengers Bengaluru, stated, “We’re thrilled to enter the third 12 months of our partnership with Himalaya Wellness. Royal Challengers Bengaluru embodies resilience, dedication, and the unwavering pursuit of excellence—values that resonate with Himalaya’s dedication to confidence and self-care and we stay up for additional strengthening this partnership.”
With this affiliation, Himalaya Wellness will have interaction followers by way of numerous on-ground and digital activations. It affords a novel mix of skincare and sports activities, the place efficiency meets self-care. The partnership goals to encourage younger girls to embrace their power, each on and off the sphere, with the boldness that comes from clear, wholesome pores and skin.
Written with the View : afaqs
