BrandMusiq bids farewell to Vistara, the airline that performed a key position in shaping the company’s journey. As BrandMusiq’s first shopper, Vistara entrusted the company with creating its sonic id, ensuing within the iconic “Ta Ra Ra Ra” jingle, which stays one in every of their most memorable and vital achievements.
Speaking about the identical, Rajeev Raja, founder and Soundsmith of BrandMusiq stated, “Each time I hear it, I nonetheless get goosebumps – a sense that can by no means fade. Sadly, this stunning sound will not be heard onboard Vistara flights, marking the tip of an period. There are numerous the reason why this explicit sonic id holds such a particular place in our hearts. Vistara was one of many first main manufacturers that gave us the chance to indicate the world what BrandMusiq was able to. I’ll always remember the day we met Mr. Prasad Menon, then Chairman of the newly-formed workforce at Vistara, who was impressed by our espresso desk pitch and invited us to current to the senior management workforce from each the Tata Group and Singapore Airways. The presentation happened on the Taj Mahal Resort, and after simply quarter-hour, we obtained a standing ovation. That second—these quarter-hour—marked a turning level within the journey of BrandMusiq, and we’re endlessly grateful to Vistara for believing in us once we have been a fledgling startup.”
As a tribute to its collaboration, BrandMusiq invitations listeners to expertise a particular sonic tribute to Vistara, showcasing the model’s impression on each the airline and the company.
Written with the View : afaqs