Kalpesh Patankar joins VML as Group Chief Artistic Officer, India

VML introduced the appointment of Kalpesh Patankar as group chief artistic officer, India. Patankar brings practically 20 years of expertise to the function, most just lately serving as chief artistic officer at Leo Burnett Dubai.   Patankar had beforehand held the place of CCO at VMLY&R Dubai. He has led businesses to world recognition, with VMLY&R […]

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Limca revives its ‘Lime ‘N’ Lemoni’ theme with Triptii Dimri in new spot

Coca-Cola India’s homegrown model Limca is a well-liked beverage identified for its distinctive cloudy bubbles and refreshing zesty style. Now, Limca is launching a brand new summer time marketing campaign to convey a contemporary expertise to its shoppers.  A chilly sip of Limca on a sizzling day gives an prompt refreshing feeling, and this straightforward […]

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100 tendencies that may influence companies

To really feel grounded in a world grappling with polarisation, distortion, and uncertainty, persons are proactively creating imaginative and optimistic realities that make sense to them — and Gen Z is main the best way. The eleventh version of VML’s “The Future 100” report analyses tendencies primarily based on the outcomes of its annual survey […]

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