Live Updates for Audience
To really feel grounded in a world grappling with polarisation, distortion, and uncertainty, persons are proactively creating imaginative and optimistic realities that make sense to them — and Gen Z is main the best way. The eleventh version of VML’s “The Future 100” report analyses tendencies primarily based on the outcomes of its annual survey […]
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Unicommerce, an e-commerce enablement SaaS platforms, as we speak shared the web procuring tendencies from 2024. As per Unicommerce’ evaluation, the 2 main classes accounting for the majority of on-line orders in 2024 had been Trend & Equipment (30%) and Magnificence, Wellness & Private Care (19%). The evaluation additionally sheds mild on the rising penetration of […]
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At this time, each model and company recognises the worth of PR. With the price of media going up, manufacturers are prudently PR as a instrument to create visibility for themselves. Extra than simply growing visibility, they’re additionally eager to ascertain a reputable picture for his or her model. Manufacturers are desirous to domesticate their […]
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Dentsu India, in partnership with PhonePe Advertisements, has introduced the launch of The Bharatiya Client, a espresso desk e-book on evolving procuring behaviors of Indian shoppers throughout generations. Releasing on November 29, 2024, in Mumbai, the e-book examines the affect of demographics, geography, and know-how on the Indian market, highlighting generational and gender-based preferences shaping […]
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As we enter the festive season in India, manufacturers and entrepreneurs are all gearing as much as create one thing new and completely different. With direct-to-consumer (D2C) advertising rising and the demand for it extremely rising, this festive season, particularly Diwali, will act as a goldmine for D2C manufacturers. On-line buying and quick-commerce platforms have […]
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MoEngage, a cross-channel buyer engagement firm, introduced new product options. These options goal to assist entrepreneurs adapt sooner to evolving client behaviour at its bi-annual flagship product launch occasion, MoEngage NEXT. “Our new capabilities strengthen our dedication to creating it straightforward for client entrepreneurs to shortly perceive and quickly adapt to evolving client expectations,” mentioned […]
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