JSW MG Motor India’s Ganesh Chaturthi movie exhibits how vehicles change into a part of household traditions

JSW MG Motor India has launched a digital movie for Ganesh Chaturthi, celebrating the significance of household, traditions, and people little particulars that make the pageant really particular.Set within the backdrop of an MG showroom, the story unfolds with a household exploring their subsequent automotive. Whereas the dad and mom concentrate on options and technology-first […]

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Perfetti Van Melle India’s Director Advertising, Gunjan Khetan joins Advisory Board of MMA in India

MMA International India introduced the appointment of Gunjan Khetan, Director Advertising at Perfetti Van Melle India, to its Advisory Board.Gunjan Khetan brings in depth expertise in model administration, digital innovation, and shopper engagement. At Perfetti Van Melle India, he has performed a pivotal position in driving the expansion, visibility, and relevance of its numerous portfolio, […]

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Zeeba Basmati hyperlinks biryani to India’s freedom in new Independence advert

Zeeba Basmati Rice, a basmati model from the home of Supple Tek, has launched a transferring Independence Day movie aimed toward connecting with Gen Z on a deeper stage. The marketing campaign tells younger Indians that the liberty they’ve at the moment is the results of years of sacrifice and dedication. Utilizing biryani as a […]

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Digital media grabs 46% of India’s Rs. 1 lakh crore advert spend in FY25: Crisil

India’s promoting business grew at a median annual fee of 6–7% during the last 5 years, touching the Rs. 1 lakh crore milestone in FY25, in response to Crisil Rankings. Crisil Rankings famous that digital promoting has seen the quickest development, rising to 45–46% of whole advert spends in FY25 from 24% in FY20. In […]

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Publicis India’s Managing Director, Oindrila Roy strikes on to begin her personal enterprise

Oindrila Roy, managing director of Publicis India has introduced her exit from the corporate. As per her LinkedIn publish, she has moved on to begin her new enterprise known as Opinion Incubator. Roy joined the corporate 3 years in the past as managing director. With an expertise of  greater than 20 years,  Oindrila has held senior […]

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India’s M&E among the many quickest rising markets within the international $3 trillion business: PwC report

India has emerged as one of many fastest-growing media and leisure (M&E) markets globally, with a compound annual progress charge exceeding 7.5%, because the subcontinent spearheads a metamorphosis that’s propelling the worldwide M&E business in direction of $3.5 trillion by 2029, in keeping with PwC’s newest World Leisure & Media Outlook report. The expansion is […]

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RED FM brings again Meme Machao to highlight India’s meme-making neighborhood

RED FM, a radio channel and leisure community, declares the return of its nationwide marketing campaign, Meme Machao, for its second season. This distinctive initiative goals to find and rejoice India’s subsequent era of meme legends, highlighting the creativity, humour, and cultural relevance of web memes. The Meme Machao marketing campaign is now stay throughout […]

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Pretend weddings are India’s latest craze—and persons are paying to attend

In 2025, it will not be mistaken to say that the most effective wedding ceremony you attended had no bride and groom. No pheras, no family, no crying mothers and most importantly- no awkward introductions. Simply nice meals, capabilities and strangers dancing like they’re household. Right here’s the wild new pattern sweeping India’s social gathering […]

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‘Magnificence’ finds her good match in KFC India’s newest marketing campaign video

KFC India has launched a brand new marketing campaign that includes a personality named Magnificence, described as a dramatic and outspoken queen on a quest to seek out her good match. Inspired by her father, she lists traits reminiscent of smelling good, offering emotional help, and being obtainable for last-minute plans. As an alternative of […]

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AI, cross-border progress, & omnichannel reshaping India’s startup panorama: Meta-A&M report

Meta has commissioned a brand new report in collaboration with main world skilled companies agency Alvarez & Marsal India (A&M India). This report, launched on World MSME Day, captures insights from deep conversations with 100 high-growth Indian startups, outlining key tendencies driving the following part of progress for India’s startup ecosystem. The ‘Meta-Alvarez & Marsal […]

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