Emami Archives

Emami’s Q3 FY25 advert spends surge 6% YoY to Rs 175.7 crore

January 27, 2025January 27, 2025realitypostLeave a Comment

Emami Restricted has reported a 6% year-on-year enhance in promoting and promotional expenditure for the third quarter of FY25, with spends reaching Rs 175.7 crore in comparison with Rs 165.7 crore within the corresponding quarter final 12 months. The FMCG main has additionally proven a sequential enhance of 20.6% in advert spends from Rs 145.7 […]

Emami renames males’s cream to ‘Sensible and Good-looking’ with Kartik Aaryan as new face

January 9, 2025January 9, 2025realitypostLeave a Comment

Emami has rebranded its males’s model ‘Truthful And Good-looking’ to ‘Sensible And Good-looking’, with Bollywood actor Kartik Aaryan as its new model ambassador. This rebranding focuses on the evolving wants of younger males who prioritise pores and skin well being and wellness.The brand new positioning assertion, “Har Roz Good-looking Code,” can be accompanied by packaging […]

Emami fined Rs 15 lakh for deceptive Truthful and Good-looking cream advertisements

December 10, 2024realitypostLeave a Comment

A Delhi shopper courtroom on Monday directed Emami to pay Rs 15 lakh in damages for deceptive ads and unfair commerce practices associated to its Truthful and Good-looking males’s cream. The courtroom discovered that the model’s packaging, labeling, and TV ads falsely claimed that the product would ship truthful pores and skin inside three weeks. […]