NPCI launches ‘RuPay On-The-Go’ marketing campaign to advertise seamless transit

The Nationwide Funds Company of India (NPCI) has launched the ‘RuPay On-The-Go’ marketing campaign to advertise the RuPay Nationwide Widespread Mobility Card (NCMC). The marketing campaign highlights the cardboard as a quick, handy, and simple cost answer for transit. The RuPay NCMC is a cost answer designed to handle challenges in India’s transit ticketing methods. […]

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82.5 Communications wins launch marketing campaign mandate for Indian Craft Brewery

82.5 Communications, a part of the Ogilvy Group, has gained the launch marketing campaign mandate for Indian Craft Brewery (ICB), Bangalore’s latest microbrewery, the 2 firms introduced at present. As a part of the mandate, 82.5 Communications will deal with the artistic duties for the launch of ICB throughout digital, radio, and Out-Of-House (OOH). Positioned […]

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Cashfree Funds ropes in Rajkummar Rao because the model ambassador

Cashfree Funds, a funds and API banking platform, has introduced the appointment of  Bollywood actor Rajkummar Rao as its model ambassador. Alongside this, the corporate launched its new model refresh marketing campaign, ‘Transfer Quick’. Moreover, Cashfree Funds has launched a marketing campaign that includes actor Rajkummar Rao. The digital movie highlights how the corporate helps […]

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Omnicom to accumulate Interpublic Group of Corporations

Omnicom and The Interpublic Group of Corporations, right this moment introduced their Boards of Administrators have unanimously accredited a definitive settlement pursuant to which Omnicom will purchase Interpublic in a stock-for-stock transaction. The mixed firm will convey collectively a bench of promoting expertise, and revolutionary companies and merchandise, pushed by essentially the most superior gross […]

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Myntra’s OOH marketing campaign mixes ‘Market Volatility’ with value crashes

In a transfer as placing because the inventory market itself, Myntra has turned heads with its inventive marketing campaign, unveiled simply forward of the corporate’s flagship Finish of Cause Sale (EORS). The OOH hoardings, positioned within the nation, redefines the thought of trend advertising with a cheeky play on monetary and academic jargons. The activation […]

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PVR INOX appoints Traptika Chauhan as Head– Company Enterprise & Pre-Sale

PVR INOX, a premium cinema exhibitor publicizes the appointment of Traptika Chauhan as head – company enterprise and pre-sales. Chauhan joins the management group to spearhead the corporate’s development in company partnerships and pre-sales operations, leveraging her intensive expertise in media technique and gross sales management. In her new function, she’s going to give attention […]

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JustWravel topped the perfect journey tour operator by Financial Occasions

JustWravel, an Indian journey neighborhood lately gained the Financial Occasions Journey and Tourism Award for Greatest Journey Tour Operator. Flashback to November 9, 2016, the corporate took its first steps into redefining journey. Quick-forward eight years, and right here it’s, main the journey journey recreation with a killer combo of belief, security, and neighborhood vibes. […]

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Indian E&M trade income to develop 8.3% CAGR, attain Rs 365,000 crore by 2028: PwC Report

PwC India has launched the Leisure and Media Outlook – India Report, a  examine detailing the huge potential and alternatives of India’s leisure and media (E&M) sector. Based on PwC India’s report “World Leisure & Media Outlook 2024–28: India perspective,” the Indian E&M trade is projected to develop at a CAGR of 8.3% to hit […]

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R for Rabbit’s new marketing campaign focuses on ‘Subsequent-Gen Parenting’

R for Rabbit has launched a brand new marketing campaign for its Feather Diapers, designed to fulfill the altering wants of contemporary parenting. The marketing campaign focuses on ‘Subsequent-Gen Parenting’ and introduces superior diaper expertise to assist each mother and father and infants. R for Rabbit recognises that fashionable mother and father want child merchandise […]

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