Youva Stellar’s new marketing campaign promotes non-traditional profession paths

Youva, a model from Navneet Schooling, has launched the #AClassApart marketing campaign to advertise its Stellar vary of premium notebooks. The marketing campaign features a digital marketing campaign and an advert movie, highlighting unbiased considering.

Youva Stellar has launched a brand new marketing campaign The #AClassApart marketing campaign which highlights the model’s give attention to encouraging college students to take completely different paths. It promotes Stellar as a pocket book designed for clean writing and reliability.

Talking on the launch of the marketing campaign, Abhijit Sanyal, chief technique officer, mentioned, “Youva Stellar is designed to encourage college students to suppose otherwise, outperform and lead. With #AClassApart, we’re celebrating those that dare to steer, not comply with, and serving to them shine brighter with Stellar. I wish to thank Ants Digital and Antastic Studios for bringing this marketing campaign to life.”

Commenting on the marketing campaign and movie, Sanjay Arora, CEO, Ants Digital, mentioned, “It was an honour to convey alive the imaginative and prescient of #AClassApart with a strong digital marketing campaign and an advert movie. I wish to thank the crew at Navneet Schooling for trusting us with this venture, and we stay up for doing extra such unbelievable work.”

The marketing campaign options an advert movie showcasing the #AClassApart message. Set in a classroom, college students share their profession aspirations. Whereas most select standard paths like medication or IT, one pupil, Yash, says, “Sir, I’ll open a café. In any other case, the place will all of the medical doctors and engineers loosen up?” The category laughs, highlighting his distinctive perspective. The movie ends with the tagline: “Observe your coronary heart. Stellar #AClassApart.”

The #AClassApart marketing campaign is being rolled out throughout digital platforms, social media, and on-ground activations, participating college students with contests and interactive content material that encourages them to share their very own distinctive goals and aspirations.


Written with the View : afaqs