Ludic, a footwear-first way of life model, has unveiled its newest slider assortment with a brand new advert marketing campaign. The marketing campaign, with the tagline “Consolation aisa, ki ab kya bataayein”, makes use of nostalgia and comedy to attach with audiences. The marketing campaign highlights the brand new assortment by way of an trade between a buyer and a gross sales employees.
Ludic sliders are made with CloudFrame materials and a restoration EVA footbed to assist muscle restoration. The no-stitch design enhances sturdiness, and the form ensures a safe match. Accessible in six colors they’re out there on Ludic’s web site and main e-commerce platforms.
Commenting on the launch, Ishit Jethwa, the founding father of Ludic, stated “At Ludic, we’ve at all times been dedicated to crafting merchandise that mix consolation with daring, trendy designs. With over six months of meticulous growth behind them, our new Sliders break the mildew – fairly actually. Moreover, with a number of colourways and a aggressive value level, we’re assured that this product will get pleasure from a big acceptance. And dealing with Braindad on the marketing campaign was an unimaginable expertise, as this movie completely captures the essence of Ludic – enjoyable, useful, and deeply relatable.”
Vishal Dayama and Devarsh Thaker from Braindad, the artistic company behind the marketing campaign, shared their ideas, saying, “Working with Ludic has been tremendous! At Braindad, we love manufacturers who strategy the unconventional concepts we deliver to the desk with a sure belief and freedom – permitting us to cook dinner! Ludic has been a extremely supportive accomplice by way of this journey of idea to execution the place humour and individuality shine, bringing forth the model’s imaginative and prescient and character.”
Written with the View : afaqs