Essilor, a model in prescription lenses, has launched their new Varilux marketing campaign that includes the India model face Virat Kohli. The marketing campaign goals to determine Varilux progressive lenses as a imaginative and prescient correction resolution for shoppers above the age of 40 affected by presbyopia.
The marketing campaign showcases Virat Kohli because the evangelist and advocate for Varilux progressive lenses, the place he’s seen recommending Varilux® to his coach, for sharp imaginative and prescient at each distance.
Varilux presents clear focus from close to to far. A single Varilux lens can embrace as much as 30 patents, and the Varilux XR sequence is the newest innovation, developed with AI know-how.
Written with the View : afaqs