Havells India has launched two campaigns that includes Bollywood actor Vicky Kaushal for his or her grooming vary. The campaigns spotlight Havells’ grooming options for males, selling the message: #TakeChargeofYourLook. The Havells Tremendous Grooming Equipment and trimmer are designed to fulfill the grooming wants of males, providing customisable merchandise.
The marketing campaign, created by 82.5 Communications, focuses on Havells’ grooming options that assist shoppers handle their type.
The primary movie highlights the benefit and precision of Havells’ Tremendous Grooming Equipment by a easy on a regular basis second. The interplay between Vicky and his neighbour exhibits how the product delivers good outcomes with minimal effort.
The second movie exhibits Vicky serving to his pals with private {and professional} alternatives. Via his recommendation, they be taught that managing their look is a vital step in constructing confidence and reaching their potential.
Commenting on the launch of the marketing campaign, Deepak Bansal, SBU head – electrical shopper durables, Havells India, stated, “Younger shoppers right this moment are trendsetters who worth grooming as an extension of their persona. They’re fast to embrace modern merchandise that align with their life-style. With our superior grooming vary, Havells caters to this rising phase, delivering grooming instruments which might be straightforward to make use of, environment friendly, and classy. The ‘Take Cost of Your Look’ marketing campaign, led by Vicky Kaushal, resonates deeply with this viewers, inspiring them to undertake a assured and confident method to grooming early on.”
Additionally talking on the launch, Rohit Kapoor, EVP of promoting communications at Havells India, added, “At Havells, we’ve noticed a rising demand for grooming options that aren’t simply purposeful but in addition integral to shaping private id. At this time’s shoppers search merchandise that resonate with their aspirations for confidence and self-expression. With Vicky Kaushal, a method icon for the youth and a logo of charisma, main our ‘Take Cost of Your Look’ marketing campaign, we’re bringing this imaginative and prescient to life. His relatability and attraction completely complement our modern grooming vary, inspiring shoppers to embrace their individuality and redefine their type journey.”
Chandana Agarwal, president, 82.5 North and East, shared her ideas on the marketing campaign: “Private grooming is an intrinsic a part of self-expression, and our marketing campaign with Havells goals to encourage people to personal their look with pleasure. With Vicky Kaushal because the face of this marketing campaign, we wished to convey alive the concept grooming isn’t just about wanting good—it’s about feeling empowered to make a mark in each sphere of life.”
Preeta Mathur, ECD 82.5 North added, “#TakeChargeofYourLook is greater than only a mantra – it is a battle cry for self-expression. With Vicky Kaushal on the helm, our movies present tales of him mentoring those that search advise on win of their on a regular basis lives and likewise see him play it easy as you groom your self.”
Written with the View : afaqs
