With the third season of the WPL approaching, UP Warriorz has launched the “Papa ki Warriorz” marketing campaign, recognising fathers who help their daughters’ ambitions and difficult gender stereotypes in on a regular basis language.
The movie has been directed by Uzher Khan, and produced by Surfboard Movies. The marketing campaign challenges stereotypes that discourage ladies, particularly in sports activities, and highlights the function of fathers and household help. It focuses on the obstacles ladies face—emotional, societal, and bodily—whereas emphasising how overcoming these challenges strengthens their dedication to succeed.
The marketing campaign options UP Warriorz gamers Deepti Sharma, Saima Thakor, Kiran Navgire, Uma Chetry, and Vrinda Dinesh, showcasing their coaching and dedication forward of WPL Season 3.
Captained by Deepti Sharma, UP Warriorz is likely one of the founding groups within the WPL. This season, they’ll play at dwelling in Lucknow for the primary time on the Bharat Ratna Shri Atal Bihari Vajpayee Ekana Cricket Stadium. Their matches in Lucknow are towards Gujarat Giants on March 3, Mumbai Indians on March 6, and Royal Challengers Bengaluru on March 8.
The UP Warriorz begin their WPL Season 3 marketing campaign towards the Gujarat Giants on February 16 in Vadodara.
Talking on the event, Jinisha Sharma, director, Capri Sports activities, stated, “Papa ki Warriorz is private—not only for me, however for each participant on this crew. We’ve all had our fathers form our journeys, stand by us, and imagine in us when others doubted. Society remains to be patriarchal, however allyship issues, and plenty of of our fathers have been our largest allies. ‘Papa ki Pari’ has typically been seen as a dismissive label, implying entitlement. However we’re flipping that. If it means figuring out what we wish and going after it with all the things we have now, then we put on it with delight. We’ve labored for this, we’ve earned this, and we belong right here.”
Written with the View : afaqs
