Madame, a womenswear model, has launched its Autumn/Winter 2024 marketing campaign, “Keep Actual,” that includes model ambassador and Bollywood actor Shanaya Kapoor. This marketing campaign goals at encouraging ladies to embrace their individuality and present confidence of their private fashion.
The “Keep Actual” marketing campaign showcases a variety of kinds from the Autumn/Winter 2024 Assortment, together with night attire, energy blazers, and stylish co-ord units. The marketing campaign emphasises that trend ought to resonate with one’s true self quite than conforming to fleeting tendencies.
Shanaya Kapoor expressed her pleasure concerning the collaboration, stating, “Keep Actual is a message that deeply resonates with me. Style ought to rejoice who you actually are.”
Sumedha Jain, marcom head, at Madame added, “This marketing campaign displays our model ethos: to empower ladies to rejoice the distinctive essence that makes them who they’re. Style is extra than simply clothes; it’s a robust type of self-expression.”
Written with the View : afaqs