Prime Video launches Channel Ok to carry Korean leisure to India

Prime Video right this moment launched Channel Ok, Interactive Media Combine, Inc. (IMX)’s premium Korean leisure channel, as an add-on subscription. As the house to among the hottest sequence, motion pictures, Ok-pop live shows, and actuality exhibits, Channel Ok will supply Prime members a Hallyu expertise with blockbuster sequence similar to Summer season Strike, Private Style, acclaimed motion pictures like Our Season, Joint Safety Space (JSA), and The Battle: Roar to Victory, NCT Nation and Made in Korea: The Ok-Pop Expertise, along with offering Indian BTS followers unique entry to the 2024 BTS FESTA: Message from Jin, with live performance footage and documentaries showcasing deep insights into the journey and artistry of those international icons.

Prime members can take pleasure in a various vary of celebrated Korean content material by buying an add-on subscription to Channel Ok at a month-to-month price of Rs 79, with a particular limited-time inaugural value of Re 1 for the primary month.

“Since its launch in India, add-on subscriptions on Prime Video have served because the launchpad for a number of worldwide streaming companies within the nation,” stated Gaurav Bhasin, head of market (add-on subscriptions and film leases), Prime Video. “Over the previous few years, we now have seen super enhance within the recognition of Korean content material on Prime Video in India, together with sequence like Marry My Husband, No Acquire No Love, Jinny’s Kitchen, and extra, that have been liked by our prospects. We at the moment are thrilled to launch Channel Ok in India and provides Prime members a possibility to get an excellent wider number of scripted and unscripted Korean content material with this new add-on providing.”

“Our mission with Channel Ok is to ship premium Korean leisure to a world viewers, constructing cultural bridges and enhancing the viewing expertise for Indian followers,” stated Sohn Il-Hyung, CEO of IMX. “Publish our profitable collaboration in Japan, we’re thrilled to work with Prime Video to launch Channel Ok in India as an add-on subscription, and thru their attain in India, take the Hallyu wave even deeper within the nation.”


Written with the View : afaqs