Niyo, a fintech startup, partnered with CleverTap to boost buyer experiences by way of personalised engagement and real-time interactions. Based in 2015, Niyo focuses on monetary companies, together with worldwide journey playing cards and app-based options. The corporate recognized challenges confronted by Indian vacationers overseas and partnered with CleverTap to deal with them. Utilizing CleverTap’s automation instruments, Niyo improved onboarding, ensured regulatory compliance, and streamlined buyer experiences. The collaboration diminished drop-offs, automated personalised messages, and re-engaged inactive customers.
By deploying CleverTap’s built-in platform, Niyo achieved:
- 2x enhance in click on by way of charges, leveraging Intelligent.AI for emotionally clever content material
- 40% optimised conversion charge by way of pinpoint concentrating on, making certain personalised and related communication
- 12% re-engagement of dormant customers by way of focused campaigns
Sushanth Ravikumar, SVP – head of selling, Niyo, mentioned – “At Niyo, delivering a seamless and customized expertise for our prospects is a prime precedence. CleverTap has been instrumental in elevating this expertise. Its strong automation and communication instruments have streamlined our onboarding course of whereas sustaining compliance within the extremely regulated sector. What began as a software to streamline on a regular basis operations has develop into a key power in serving to us protect buyer belief, even throughout difficult occasions. Its capability to adapt to real-time shifts in buyer engagement presents us a definitive edge in an ever-changing dynamic, solidifying our long-term confidence within the platform.”
Sidharth Pisharoti, chief income officer, CleverTap, mentioned – “We’re excited to collaborate with Niyo as they proceed to innovate within the journey fintech house. By means of our partnership, we’ve been capable of improve Niyo’s buyer engagement by specializing in delivering customized and well timed experiences. This has not solely streamlined their processes but in addition improved buyer satisfaction, notably in key areas like onboarding and transaction administration. We stay up for supporting Niyo as they scale and evolve their choices on this dynamic market.”
Written with the View : afaqs