Mindshare Fulcrum, the specialised media company below WPP Media (previously GroupM), has introduced the appointment of Kosal Malladi as its new Digital Head. The transfer displays the company’s continued dedication to scaling its digital capabilities and driving holistic efficiency methods for shoppers throughout sectors.
With greater than 20 years of expertise spanning digital media, IT, and entrepreneurship, Malladi brings a multi-dimensional perspective to the function. Recognised for his strategic pondering and sensible management, he’s anticipated to steer digital innovation and transformation at Mindshare Fulcrum.
Earlier than becoming a member of the company, Malladi held management roles at Madison Digital, the place he rejoined in 2018. He has additionally served as Basic Supervisor at PHD India below Omnicom Media Group and labored as Enterprise Director at Madison World. Over time, he has dealt with a number of key media accounts and pushed development throughout platforms.
Malladi started his digital profession with Media2win and Star India, gaining experience in digital media planning early on. His broader skilled journey consists of tenures at ESPN Star Sports activities, The Massive Problem, Tata Consultancy Providers, and Tata Energy—highlighting his distinctive mix of company, company, and entrepreneurial expertise.
Written with the View : afaqs