Knauf India, a supplier of constructing supplies and options, has unveiled a brand new Out-of-House (OOH) promoting marketing campaign throughout key airports in India. This initiative targets enterprise vacationers, architects, and builders.
Knauf India’s marketing campaign makes use of digital shows at key airport terminals to showcase its product vary, together with drywall programs, insulation options, and ceiling programs.
The marketing campaign spans a number of airports throughout the nation, leveraging the heavy footfall of those transit hubs. Estimated impressions from the marketing campaign embody:
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Bangalore: 35 lakhs
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Delhi: 60 lakhs
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Hyderabad: 20 lakhs
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Goa: 5 lakhs
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Mumbai: 55 lakhs
Reflecting on this milestone marketing campaign, Sumit Bidani, CEO of Knauf India, shared, “Our airport OOH marketing campaign is a testomony to our dedication to excellence and innovation. Airports are gateways of alternative, and we’re thrilled to showcase our world-class options to a various viewers of pros and decision-makers. This initiative not solely highlights our cutting-edge merchandise but in addition our dedication to sustainability, which is integral to our imaginative and prescient for the way forward for building in India.”
He added, “Via our centered efforts, we goal to redefine buyer experiences, offering high-quality and environmentally aware constructing supplies that empower the development business.”
Written with the View : afaqs