Duolingo has partnered with Amazon MX Participant to advertise language studying by way of leisure. The model movie options Bollywood actor Jackie Shroff alongside Duolingo’s mascot, Duo. The movie emphasises how Duolingo helps customers be taught new languages and navigate totally different conditions.
The movie options Jackie Shroff struggling to order meals at a restaurant as a consequence of a language barrier. Duolingo’s mascot, Duo, encourages him to be taught the language as an alternative of fixing the audio settings. Jackie highlights how utilizing Duolingo helps him perceive Korean, Turkish, and Mandarin exhibits on Amazon MX Participant.
Talking on the collaboration, Karandeep Singh Kapany, regional advertising director, Duolingo, stated, “At Duolingo, we’re dedicated to creating language studying accessible and pleasant for all. We recognise the rising urge for food for worldwide content material in India and are all the time in search of modern methods to interact with our learners. By combining Duolingo’s language experience with Amazon MX Participant’s huge leisure platform, we’re creating a novel ‘edu-tainment’ expertise that makes studying a brand new language enjoyable, handy, and really rewarding.”
Aruna Daryanani, director, Amazon MX Participant, added, “At Amazon MX Participant, we aspire to interact our audiences by collaborating with manufacturers to create these distinctive, unconventional advertising campaigns. Working with Duo has been pleasant, and partnering with Duolingo will permit us to mix leisure with utility, making streaming much more partaking. We look ahead to extra inventive efforts that carry our customers such partaking experiences.”
Written with the View : afaqs