As 2024 ends, Zepto highlights key achievements together with India’s largest home fundraise, the launch of Zepto Café, and Tremendous Saver.
This yr, Zepto had moments like the excitement round CBO’s Soan Papdi marketing campaign and Zepto’s founder carrying a Manyavar kurta. Right here’s a glance again at 2024:
The yr in orders
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A Chennai person ordered 481 condoms in 2024.
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A Hyderabad person ordered 217 Eno packets.
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A Chennai pet proprietor ordered 5,234 pet meals objects.
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A Kolkata person ordered 96 packs of Tata Tea Gold.
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A Bengaluru person ordered 5,544 pouches of curd.
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A Gurugram person ordered 707 pooja necessities.
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A Pune person ordered 768 carrots.
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A Ghaziabad person ordered 721 packets of ice.
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A Chennai person ordered 481 watermelons.
What stored India up at evening: Late-night orders and searches revealed
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Over 2 crore snacks have been ordered between 12 AM and 4 AM.
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Bengaluru ordered 28,000 massagers.
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85,000 stationery orders have been positioned late at evening.
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6,000 searches for “buddies”.
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877 searches for “sukoon”.
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7 searches for “2 BHK”.
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16,663 packs of Amul Masti ordered.
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9 lakh karelas, 1.3 lakh tindas, 77 lakh bhindis, 23 lakh lauki, and 40 lakh baigans ordered.
Cities with the best orders on Zepto in 2024:
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Bengaluru: Ordered 8.25 lakh roses and over 4 lakh condoms.
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Delhi: Ordered 12 lakh Lay’s Magic Masala and eight lakh mixer bottles.
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Mumbai: Ordered 31.5 lakh snacks between 12–4 AM.
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Scott from Delhi was the best tipper with Rs 58,000 in suggestions.
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Ravi from Hyderabad ordered 217 Eno bottles.
The report additionally highlighted some uncommon order pairings from 2024, showcasing distinctive combos. These included dumbbells with samosas, pooja necessities with tonic water, Zepto Café meals paired with stress cookers, knives with Dettol, and momos with chocolate syrup. These combos replicate the various and quirky preferences of shoppers.
The quickest supply this yr was accomplished in simply 25 seconds. Moreover, supply companions traveled a complete of 34 crore kilometers, equal to eight,000 rounds of Earth.
Written with the View : afaqs