Gillette India’s December quarter advert spends rise 29% YoY to Rs 96.5 crore

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Gillette India has introduced its monetary outcomes for the quarter ending December 31, 2024. The advert spends stood at Rs 96.5 crore, reflecting a 15% lower from September’s Rs 113.4 crore. Nevertheless, in comparison with the identical quarter final 12 months, when advert spends had been Rs 74.8 crore, there’s a 29% enhance. 

The corporate delivered development through the quarter, with gross sales of Rs 686 crore, up 7% versus 12 months in the past. Revenue After Tax (PAT) was reported at Rs126 crore, up 21% versus 12 months in the past. These outcomes had been pushed by robust model fundamentals throughout our strategic portfolio, constructive shopper response on innovation and superior retail execution.

Kumar Venkatasubramanian, managing director, Gillette India mentioned, “We’ve
delivered robust development throughout each topline and backside line within the quarter. These outcomes
are a testomony to our groups’ execution of the built-in development technique – a centered
product portfolio of every day use classes the place efficiency drives model selection,
superiority (of product efficiency, packaging, model communication, retail execution
and shopper and buyer worth), productiveness, constructive disruption, and an agile
and accountable organisation. We stay dedicated to this technique, which is aimed
at delivering sustainable, balanced development and worth creation.”

The corporate has introduced an interim dividend of Rs 65 per fairness share for the
monetary 12 months 2024-25.

 


Written with the View : afaqs

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