City Firm, in partnership with Gifted and Superfly Movies, has launched the fifth movie beneath its ongoing Dignity of Labour constitution, titled Chhote Sapne?. The movie highlights the entrepreneurial spirit of City Firm Service Professionals, who’re in reality micro-entrepreneurs constructing their very own companies with talent and hustle, but not often recognised as such.
Society typically believes entrepreneurs are presupposed to look and sound a sure means: armed with LinkedIn pages, startup jargon, and hustle tradition codes. However being entrepreneurial shouldn’t be about its look & markers, it’s an angle and a mindset. The movie tackles this bias, displaying how a buyer subconsciously seems down upon an City Firm Skilled’s work, just for it to be reframed as her personal enterprise, constructed via her personal talent, dedication, and hustle.
Talking concerning the movie, Tanima Kohli, Artistic at Gifted, mentioned: “With the fifth movie within the Dignity of Labour sequence, we shifted the narrative to replicate on the unconscious biases we, as social beings, are inclined to internalise. By setting the UC Professional’s chhota baksa, carrying expertise, survival, and her massive desires in opposition to the white-collar laptop computer bag, we spotlight the divide of sophistication and privilege whereas nudging audiences to rethink how they view these whose unseen work sustains their lives.”
Kartik Ahuja, Sr. Supervisor Model at City Firm, added: “With this instalment, we ask: are all types of entrepreneurship actually seen as equal? In India, ‘entrepreneurship’ is usually seen because the prerogative of the white-collared, city, and well-networked. But at its core, entrepreneurial drive isn’t about standing; it’s about mindset. It’s the dedication to get up at 5 a.m., study a brand new talent, and guess on your self to vary your future, one buyer, sooner or later at a time. City Firm’s girls professionals are entrepreneurs too, incomes as much as 3 times greater than their offline friends, and in some circumstances, two to a few instances greater than their husbands – with some husbands even stepping again to help their wives’ careers. That shift is each financial and cultural, and it’s redefining how we see work, ambition, and entrepreneurship.”
Kopal Naithani, Founder and Director at Superfly Movies, shared: “What drew me to this movie was the quiet honesty of it, how a seemingly harmless query can peel again the invisible partitions we construct between ‘us’ and ‘them.’ We regularly neglect that behind each uniform lies a life, a narrative, a wrestle not in contrast to our personal. This movie is much less about battle and extra about recognising the small truths that join us all, irrespective of the place we stand.”
With ‘Chhote Sapne?’, City Firm continues its dedication to reframe cultural perceptions and biases about work and staff. The Dignity of Labour sequence, which started with Chhota Kaam, has explored themes of respect, gender, and societal prejudice. With its newest instalment, the model deepens the dialog, difficult how we outline entrepreneurship and urging viewers to see the extraordinary in what they might dismiss as strange.
Written with the View : afaqs
