As India gears up for a report 48 lakh weddings this winter season, in response to the Confederation of All India Merchants (CAIT), boAt is introducing its newest marketing campaign, “Mute the Taunts with Aunty Noise Cancellation (ANC)”.
It marketing campaign video highlights boAt ANC headphones as an answer to keep away from taunts from nosy relations through the marriage ceremony season.
The marketing campaign introduces the fictional boAt Airdopes ANC (Aunty Noise Cancellation), designed for marriage ceremony eventualities. It options REPL.AI expertise for witty comebacks to taunts, Anti-BT Calling to dam undesirable Bluetooth calls, and Senti Tune Blocker to exchange emotional marriage ceremony tunes with private favorites.
Commenting on the marketing campaign, a boAt spokesperson stated, “Weddings in India are joyous, colourful events, usually accompanied by unsolicited recommendation and playful taunts. With this marketing campaign, we needed to deliver a lighthearted twist to those moments, showcasing our enjoyable and modern strategy to connecting with our viewers.”
Written with the View : afaqs
