BlueStone unveils ‘9 shades of affection’ in new Navratri-inspired marketing campaign

BlueStone’s Navrang marketing campaign celebrates love in the course of the festive season, impressed by the 9 shades of Navratri. The marketing campaign unfolds over 9 days, every highlighting a selected coloration and emotion, starting from adornment to contentment. It emphasizes significant moments between {couples} and blends modernity with custom. Every coloration represents a distinct side of relationships, showcasing on a regular basis acts of affection. The marketing campaign options movies that seize the spirit of Navratri and the essence of those moments.

The marketing campaign options colours representing totally different feelings, resembling Pink (Shringar) for adornment, Royal Blue (Nazaqat) for courtship, and Yellow (Sang) for companionship. It highlights on a regular basis acts of affection, specializing in easy moments like comforting gestures and shared experiences, showcasing how these interactions strengthen relationships.

Talking concerning the marketing campaign, a spokesperson at BlueStone, mentioned, “Navratri is a time of custom, magnificence, and energy, and we wished our marketing campaign to replicate the depth of those qualities in a contemporary context. Via Navrang, we goal to focus on how love, amidst the colourful chaos of festivities, finds its method again within the easiest but most profound moments. Whether or not it is a shared look or a small gesture of care, these are the moments that really outline relationships as we speak. BlueStone’s jewelry is part of these tales, including magnificence, grace, and a contact of luxurious that makes every second much more particular. We imagine our clients will see themselves in these intimate portrayals and discover a private connection in every bit they select.”


Written with the View : afaqs