BBDO India has introduced the elevation of Shruthi Subramaniam to the position of government artistic director – Mumbai. With over 14 years of expertise, Shruthi brings a mixture of artistic excellence and strategic acumen to her new management position.
At BBDO India, Subramaniam has been the artistic drive behind campaigns for international manufacturers comparable to WhatsApp, Bumble, Neutrogena. Her portfolio additionally contains work for business giants like Unilever and Mercedes-Benz – initiatives which might be as impactful as they’re culturally significant.
In her new position, Subramaniam joins BBDO India’s core management group, the place she’s going to assist form the company’s artistic path, lead key consumer partnerships, and mentor rising expertise. Her focus can be on driving innovation in each storytelling and “story-doing,” whereas pushing the boundaries of recent promoting.
Commenting on Subramaniam’s promotion, Josy Paul, chairman & CCO, BBDO India, mentioned, “Shruthi’s work is legendary, her craft is sensible, and her imaginative and prescient for the way forward for promoting is inspiring. She’s been an integral a part of BBDO India’s progress story. With our vibrant, numerous expertise pool, we’re assured she’ll convey much more worth to our shoppers whereas shifting the company and business ahead.”
Talking on her new position,, ECD, BBDO India shared, “The BBDO Ashram is my house – I need to embellish it with concepts, fill every room with the heat of dialog, and have folks over who by no means need to depart. Belonging is the beginning of every thing. My want is to make folks belong, bloom and develop into.”
Written with the View : afaqs