World water expertise firm A. O. Smith Company introduced it has accomplished its acquisition of Pureit, a Hindustan Unilever firm. Pureit provides a broad vary of residential water purification options, primarily in India.
“Pureit enhances our premium manufacturers available in the market and their power in e-commerce will enable us to broaden our presence in that channel,” mentioned Kevin J. Wheeler, A.O Smith chairman and chief govt officer. “This acquisition aligns with our technique of including scale and enhances our premium water therapy product portfolio and distribution footprint.”
Pureit, launched in 2004 in Chennai, India, supplies secure ingesting water throughout South Asia and different markets. As we speak, it operates in India, Bangladesh, Sri Lanka, Vietnam, and Mexico, providing merchandise like water purifiers, filters, and spares.
“We’re excited to welcome Pureit to the A. O. Smith household. Pureit’s historical past of offering efficient water purification options has made them a frontrunner within the water business,” mentioned Parag Kulkarni, president of A. O. Smith Indian Water Merchandise. “Our cultures align carefully, emphasising innovation, best-in-class customer support and premium merchandise. Collectively, we’ll elevate our model and broaden our attain and impression throughout South Asia.”
“Aligning with A. O. Smith is a big step ahead for Pureit, enabling us to merge our strengths in innovation and market attain. Collectively, we stay up for setting new benchmarks in water purification and mixing our shared dedication to high quality and buyer belief,” mentioned Sreenivas Narayanan, normal supervisor – Pureit. “This partnership with A. O. Smith empowers us to ship much more superior, dependable, and accessible options to handle the evolving water purification wants in India.”
Written with the View : afaqs