Inside Tata Taneira’s technique to weave a brand new saree buying expertise

Taneira, a product of the TATA Group specialising in sarees, has launched a model movie that includes Bollywood actress Mrunal Thakur and singer Usha Uthup, who’s famend for her love for sarees. The marketing campaign highlights the enduring class of handwoven sarees and the cultural narratives they embody, positioning Taneira because the go-to model for […]

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Mrunal Thakur seeks saree ideas from Usha Uthup in Taneira’s new model movie

Taneira, a TATA product, has launched its first model marketing campaign to spotlight belief, authenticity, purity, craftsmanship, and a wide range of Indian weaves. The marketing campaign options Usha Uthup, recognized for her love of sarees, and Mrunal Thakur. The marketing campaign showcases handwoven sarees. The movie takes place in a Taneira retailer, the place […]

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Mrunal Thakur embraces custom in Taneira’s new marketing campaign

Weddings mark the top of 1 chapter and the start of one other, the place traditions meet new journeys. Taneira, a Tata product, captures this essence in its newest marketing campaign, For Lovely Beginnings, that includes Mrunal Thakur. The marketing campaign portrays a bride leaving her childhood house, carrying cherished reminiscences and stepping right into […]

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