Meta guarantees repair after Instagram customers flag delicate content material surge

Instagram customers have raised considerations on varied social media platforms a couple of surge of violent and never secure for work (NSFW) content material showing of their feeds regardless of having Delicate Content material Management enabled. Many are not sure whether or not this is because of a glitch or a change within the algorithm, […]

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Girls’s cricket positive factors momentum with 103% surge in searches: Kantar

Kantar, a advertising and marketing information and analytics firm, as we speak introduced the discharge of its inaugural ‘India in Search’ report, a complete evaluation, derived from information curation of Google search developments, additional analysed by mapping rising themes and matters in opposition to the Kantar pattern framework matrix. The report reveals dynamic shifts throughout […]

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What’s holding again the 10X surge?

Let’s begin with some excellent news—the Indian PR {industry} is rising quick. In line with PRCAI, Ipsos, and Astrum, the {industry} hit Rs 2,500 crore in FY23 and is projected to double to Rs 5,000 crore by FY30. That’s stable progress. However right here’s what excites me—if we’re already on monitor for 2X development, why […]

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Emami’s Q3 FY25 advert spends surge 6% YoY to Rs 175.7 crore

Emami Restricted has reported a 6% year-on-year enhance in promoting and promotional expenditure for the third quarter of FY25, with spends reaching Rs 175.7 crore in comparison with Rs 165.7 crore within the corresponding quarter final 12 months. The FMCG main has additionally proven a sequential enhance of 20.6% in advert spends from Rs 145.7 […]

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Actual Property tops violations, betting advertisements surge on-line: ASCI Report

The Promoting Requirements Council of India (ASCI) has launched its Half-Yearly Complaints Report 2024-25, revealing a major presence of deceptive and unlawful commercials in the actual property and offshore betting sectors. Between April and September 2024, ASCI reviewed 4016 complaints and investigated 3031 advertisements; 98% of those advertisements reviewed wanted some modification. ASCI’s continued vigil […]

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Meta studies file Q3 income of $40.58 Billion amid AI spending surge

Meta Platforms, the guardian firm of Fb and Instagram, has reported a file income of $40.58 billion for Q3 2024, a 19% year-over-year enhance. Pushed by sturdy promoting progress, Meta’s advert income reached $39.8 billion for the quarter, a marked rise from $33.6 billion in the identical interval final 12 months. The quarterly outcomes outpaced […]

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Playground S4 on Amazon MX Participant sees surge in viewership

Amazon’s free video streaming service is streaming the fourth season of the truth gaming present Playground. The present has attracted contestants from numerous areas and backgrounds and has garnered over 14 million distinctive viewers throughout India in its first three weeks, a 50% improve from Season 3.  Playground S4, a actuality gaming present, continues its […]

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