Live Updates for Audience
CakeZone and Olio Pizza, a part of Bangalore-based Curefoods, have partnered with Nick India to launch Motu Patlu-themed merchandise and experiences this week, concentrating on youngsters throughout India. As a part of the collaboration, Motu Patlu characters will seem on CakeZone and Olio’s product packaging and in-store branding. The launch contains themed merchandise, limited-edition freebies, […]
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Reliance Client Merchandise (RCPL), the FMCG arm of Reliance Industries, launched the Indian model Campa within the UAE on the thirtieth version of Gulfood, a significant F&B sourcing occasion. This marks RCPL’s first entry into the UAE. Campa Cola is being launched within the UAE with the Agthia Group, a meals and beverage firm within […]
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Essencemediacom, has bagged the media mandate of Godrej Client Merchandise (GCPL), an FMCG firm. Essencemediacom will deal with the media technique, planning, shopping for and implementation for GCPL throughout conventional and digital media within the Indian market. Essencemediacom secured GCPL’s media mandate after a four-month pitch. From April 2025, it should take over from the […]
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As web memes proceed to take over the digital world, Swiggy Instamart is bringing them to life in a giant approach with the launch of InstaFart, an activation that celebrates the absurdity and humour of viral web moments. Launched at Mumbai’s Carter Street, this enjoyable activation lets guests expertise memes in probably the most interactive […]
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Peppy, a direct-to-consumer (D2C) model specialising in sexual wellness and pleasure, has launched a brand new marketing campaign that includes its co-founder and investor, Bhuvan Bam. Because the face of the marketing campaign, Bam takes on the position of a podcast host in a humorous video advert the place he interviews Peppy’s sexual wellness merchandise, […]
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Tata Client Merchandise (TCP), the buyer merchandise firm uniting the principal meals and beverage pursuits of the Tata Group below one umbrella, has introduced the appointment of Rajesh Gopal as world chief digital officer. Gopal brings over 22 years of intensive expertise in main digital technique & driving giant scale know-how transformation initiatives. His earlier […]
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Godrej Client Merchandise Restricted (GCPL) recorded promoting spends of Rs 364.4 crore for the third quarter of FY24, marking a 6% year-on-year (YoY) enhance from Rs 343.3 crore in the identical interval final yr. On a quarter-on-quarter (QoQ) foundation, the corporate’s promoting spends noticed a marginal rise, up from Rs 364 crore within the quarter […]
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Swiggy Instamart, an on-demand fast supply platform, has introduced its partnership with Shark Tank India Season 4, solely streaming on Sony LIV. For the primary time, viewers can immediately buy merchandise featured on the present via a devoted Shark Tank part on the Swiggy Instamart app, with supply in simply 10 minutes. This collaboration provides […]
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Innisfree, a South Korean skincare model, has partnered with Blinkit, a fast commerce platform, to ship its merchandise on to clients’ doorsteps. The model affords a wide range of skincare merchandise, together with hydrating serums and pore-cleansing clay masks. With this partnership, Innisfree merchandise can be delivered inside 10 minutes. Paul Lee, managing director and […]
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Etude, the Korean make-up model, debuted on quick-commerce platform Blinkit as we speak, January 17. Clients can now get standard merchandise like Expensive Darling Water Tint, Expensive Darling Oil Tint, Fixing Tints, Bling Bling Eye Sticks, and extra, delivered in simply 10 minutes. Commenting on the model’s partnerships with Blinkit, Paul Lee, nation head, Amorepacific […]
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