Great Pistachios debuts ‘The Higher Nut’ marketing campaign in India
Great Pistachios, the grower and processor of pistachios and distributor of California Pistachios, launches California Pistachios’ first worldwide promoting marketing campaign, The Higher Nut. This initiative communicates the dietary advantages of California pistachios, aiming to extend class consciousness and place them as a guilt-free and full protein snack. The marketing campaign’s centrepiece is a visible […]
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