Mondelez Archives

Ogilvy and Mondelez win prime honours at Effie India Awards

January 24, 2025January 24, 2025realitypostLeave a Comment

On the twenty fourth annual Effie India Awards, Mondelez India Meals was adjudged because the Effie Shopper of the Yr, whereas Ogilvy Group India was named Effie Company of the Yr. Ogilvy scored a complete of 537 factors adopted by Leo with 495 factors. McCann Worldgroup India scored 390 factors. The Grand Effie was awarded […]

Oreo groups up with Pokémon for a limited-edition vary

January 23, 2025January 23, 2025realitypostLeave a Comment

Mondelez India, the maker of Oreo has introduced the launch of the limited-edition Pokémon vary. Oreo has partnered with Pokémon to supply cookies with distinctive Pokémon designs. Oreo introduces a special-edition yellow cookie which may also function 16 Pokémon. The collaboration features a digital marketing campaign for followers to gather the designs. “This collaboration is […]

Oreo maker Mondelez considers Hershey acquisition: Bloomberg

December 10, 2024December 10, 2024realitypostLeave a Comment

Mondelez Worldwide, the snack and confectionery large, is contemplating buying Hershey Co., the famend US chocolate maker, in a possible deal that might kind a meals powerhouse with almost $50 billion in mixed gross sales, in line with a Bloomberg report. Mondelez has initiated a preliminary proposal for a possible merger. Hershey has engaged advisors […]

Mondelez Worldwide promotes Vidya Kailasam Hangal to Director

October 28, 2024October 28, 2024realitypostLeave a Comment

Vidya Kailasam Hangal, previously Head of Omnichannel at Mondelez Worldwide, has been promoted to Director- Omnichannel. On this new function, she is going to oversee Mondelez India Meals’ organised commerce vertical and drive progress throughout fashionable commerce channels (B2C and B2B) and e-commerce (together with fast commerce, e-grocery, and e-marketplaces) for the India enterprise unit. […]

Mondelez India unveils ‘Studio, Creations by Cadbury’; coming into premium chocolate market with Saif and Kareena-led marketing campaign

October 19, 2024October 19, 2024realitypostLeave a Comment

Mondelez India has launched ‘Studio, Creations by Cadbury,’ marking the model’s foray into the premium chocolate phase in India. This new providing goals to faucet into the rising demand for premium gifting choices, significantly throughout festive events. In keeping with this, Cadbury has launched devoted social media platforms to advertise the model. The brand new […]