measurement Archives

JioHotstar companions with Nielsen for superior advert measurement forward of Tata IPL 2025

February 17, 2025February 17, 2025realitypostLeave a Comment

Nielsen, a media firm, has collaborated with JioStar, a media and leisure firm, to offer superior analytics options for its OTT platform – JioHotstar forward of the Tata Indian Premier League (IPL) 2025. This collaboration goals to enhance marketing campaign measurement and introduce clear reporting for an Indian media firm. Nielsen will create a knowledge […]

Ormax Media unveils model raise measurement device ‘Ormax Mpact’

February 13, 2025February 13, 2025realitypostLeave a Comment

Ormax Media has launched ‘Ormax Mpact’, a model raise measurement device designed to assist entrepreneurs and advertisers consider and optimise the impression of their media campaigns, collaborations, and improvements. As per Ormax Media’s estimates, greater than 8,000 main model partnerships, sponsorships, and collaborations are executed by manufacturers and media businesses in India yearly, in areas like […]