Orient Electrical spends 60% of selling finances on digital & CTV: CMO

Orient Electrical, a CK Birla Group model, has not too long ago launched its winter marketing campaign, Fatt Se Garam, to advertise its vary of water heaters. Younger millennials are the audience for the marketing campaign, which emphasises velocity, comfort, and innovation in heating options. The marketing campaign includes a multi-channel strategy, with social media […]

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Parinda Singh joins Sony Footage Community India as Advertising and marketing Head- Hindi Film Cluster & Sony Marathi

Parinda Singh joins Sony Footage Community India as advertising and marketing head for the Hindi film cluster and Sony Marathi. Singh took to LinkedIn to announce the identical. Singh has over twenty years of expertise working with a number of manufacturers, promoting businesses and Fortune 500 firms. She specialises in constructing new manufacturers and companies, […]

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⁠India’s leisure advertising and marketing: Navigating complexity, unlocking alternative

Philharmonic orchestras are on a complete completely different stage; the musicians and their devices might be approached in a number of methods. Nevertheless, probably the most charming half is how they transfer as one unit towards the next objective. This context aptly describes India’s leisure advertising and marketing ecosystem as a superbly balanced orchestra that […]

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Public Media Answer launches Ravinder Bharti’s e-book on advertising and marketing errors

Public Media Answer publicizes the launch of Ravinder Bharti’s e-book, “The Decagon Code of Advertising and marketing Errors”. The guide helps companies and entrepreneurs establish and proper widespread advertising and marketing errors for higher methods and progress. In The Decagon Code of Advertising and marketing Errors, Ravinder Bharti highlights widespread advertising and marketing pitfalls and […]

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Shekhar Saurabh joins Tata AIG as head of promoting

Shekhar Saurabh joins Tata AIG as advertising head. Previous to becoming a member of Tata AIG, Saurabh labored at Godrej Client Merchandise, the place he most not too long ago served because the class head of promoting for dwelling care. He took to LinkedIn to announce the identical. Saurabh is a advertising skilled with over […]

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Sintex appoints Sudeep Chawla as Chief Advertising Officer

Sintex, a part of Welspun World, has introduced the appointment of Sudeep Chawla because the chief advertising officer. With practically twenty years of expertise in gross sales and advertising roles at organisations like Cadbury/Mondelez and Pidilite, Chawla brings a wealth of experience in brand-building throughout each B2C and B2B areas. Chawla has expertise in class […]

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Paytm experiences Rs 267 crore on advertising and marketing in Q3 FY25, focusses on retailers’ development

One97 Communications, the father or mother firm of Paytm shared its monetary outcomes for the third quarter of FY 2025, exhibiting regular efficiency in its advertising and marketing companies division. This division, which incorporates companies like promoting, journey bookings, bank card distribution, and offers, earned Rs 267 crore in income in Q3 FY25, barely decrease […]

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Akshat Arora joins Third Wave Espresso as Advertising Director

Akshat Arora joins Third Wave Espresso as advertising and marketing director. Earlier than this position, Arora spent two years at Tim Hortons, most not too long ago serving as head of promoting and product. Arora is a advertising and marketing skilled with over a decade of expertise in digital advertising and marketing, model administration, buyer […]

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Rishabh Sharma elevated to APAC Advertising and marketing Options Head at X

X, previously often known as Twitter, elevates Rishabh Sharma to head of promoting options, Asia-Pacific, because the platform seems to be to bolster its presence within the APAC area.   Previous to this, Sharma had been working as senior supervisor, model technique, Asia Pacific for world clients since 2022. He joined the corporate in 2017 […]

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Fortunate Saini joins FYERS as SVP of selling

Fortunate Saini who was earlier the pinnacle of selling at CheQ has joined FYERS because the SVP of selling.  FYERS is an Indian on-line buying and selling platform recognized for its modern choices and consumer interface.  Saini shared the replace on social media and stated, he is thrilled in regards to the new journey.  Previous […]

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