Gupshup launches AI Brokers for D2C, retail, e-commerce & FMCG manufacturers

Gupshup, a conversational AI platform, has launched AI Brokers for D2C, retail, e-commerce, and FMCG. These AI Brokers purpose to enhance buyer engagement, gross sales, and operational effectivity. They’re a part of Gupshup’s AI Agent Library, which affords pre-built and customizable AI options for varied industries. Retailers, D2C, e-commerce platforms, and FMCG manufacturers can use […]

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Amazon India unveils marketing campaign to showcase e-commerce advantages for sellers

Amazon India has launched #DikhogeTohBikoge, a marketing campaign to focus on how small companies can promote simply and successfully on its digital marketplaces. The marketing campaign contains three commercials displaying sellers utilizing unconventional strategies to advertise their merchandise, demonstrating some great benefits of Amazon’s platform. These embody entry to a big buyer base, protection of […]

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Siddhartha Juneja joins NIVEA India as new E-Commerce Director

NIVEA India introduced the appointment of Siddhartha Juneja as its new e-commerce director, efficient January 2, 2025. With over 15 years of expertise in FMCG and retail,  Juneja is a seasoned skilled in e-commerce and omnichannel development methods. Juneja’s profession spans management roles at Mondelez, Flipkart, and Kellogg’s, the place he efficiently drove e-commerce development, […]

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Trailytics luggage e-commerce analytics mandate for Cipla Well being 2025

Trailytics, an information analytics options supplier, has been awarded the e-commerce analytics mandate for Cipla Well being, the buyer healthcare subsidiary of pharmaceutical firm Cipla. The mandate is efficient for the 12 months 2025. This partnership goals to assist Cipla Well being use analytics to enhance its on-line presence and buyer engagement. Trailytics will present […]

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Protean integrates ONDC-powered e-commerce on Waves OTT platform

Protean eGov Applied sciences, previously NSDL e-Governance Infrastructure, a know-how firm in digital public infrastructure achieves a milestone by powering ONDC-compliant e-commerce characteristic on Waves – an OTT platform launched by Prasar Bharati. This ONDC- compliant purchaser software, powered by Protean, will allow Waves’ customers to browse and purchase merchandise, throughout classes stay on the […]

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Rural India sees 43% rise in digital funds, 23% e-commerce progress

Kantar, a advertising information and analytics firm, in the present day launched its ‘India at Crossroads’ report, providing a complete take a look at the forces set to form the way forward for advertising in India in 2025. The report attracts on insights from Kantar consultants, supported by in depth attitudinal and behavioural information. It […]

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Abhijeet Dabas joins Nykaa as EVP and Enterprise Head- Trend eCommerce

Nykaa, a style eCommerce declares the appointment of Abhijeet Dabas as govt vice chairman and enterprise head- style eCommerce. An alumnus of the Indian Institute of Administration Calcutta, Abhijeet brings a wealth of expertise which incorporates strategic roles at McKinsey and Firm, adopted by management positions at expertise and e-commerce firms together with Cars24, Swiggy, […]

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Vogue and premium electronics drive 2024 E-commerce festive sale increase: Redseer

Redseer Technique Consultants has launched key insights from the primary leg of the 2024 e-commerce festive sale season, which ran from September 26 to October 6, 2024 (masking occasions equivalent to Massive Billion Days, Nice Indian Competition, and Meesho Mega Blockbuster sale). The findings point out wholesome progress throughout key classes, pushed by sturdy demand […]

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Nestlé India names Mansi Khatter as head of organised commerce, ecommerce & D2C

Mansi Khattar has taken on a brand new position at Nestlé India. She has been appointed as the top of organised commerce, ecommerce & D2C. Khattar shared the information in a LinkedIn submit. Enthusiastic about her new position, Khattar added, “For sure that i look ahead to one other thrilling journey with my Nest , […]

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