Dhoni sweats below strain in ICC Males’s Champions Trophy 2025 marketing campaign

Star Sports activities Community and Disney+ Hotstar, India’s ICC match broadcasters, have launched their ICC Males’s Champions Trophy 2025 marketing campaign, specializing in the occasion’s high-stakes format. With the highest eight groups competing in must-win matches, each end result impacts qualification. The marketing campaign, constructed on the theme ‘Har Match Do-or-Die,’ begins with a movie […]

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Disney+ Hotstar to stream Coldplay’s Ahmedabad live performance dwell on 26 January

Disney+ Hotstar joins forces with Coldplay to current their Music of the Spheres World Tour live performance dwell to audiences throughout India. The platform will stream the band’s Republic Day stadium efficiency in Ahmedabad, making the occasion accessible to followers nationwide on any display. Moreover, subscribers will get unique behind-the-scenes content material. The dwell stream […]

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Star Sports activities, Disney+ Hotstar launch ‘SKYball’ marketing campaign for Ind-Eng T20I sequence

India will host England in a five-match T20I sequence beginning January 22. Star Sports activities Community and Disney+ Hotstar launched the ‘SKYball’ marketing campaign movie that includes India’s T20I captain, Suryakumar Yadav. The marketing campaign movie highlights Suryakumar Yadav and his staff’s batting model. It emphasises that T20 cricket thrives on high-scoring matches. The sequence […]

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Streaming platforms oppose TRAI’s regulation

OTT platforms like Netflix, and Amazon and content material supply platforms like Common Studios and Warner Bros. have reportedly opposed the Telecom Regulatory Authority of India’s (TRAI) intention to control them. The platforms argue they don’t seem to be telecom operators and don’t fall beneath the authority’s regulatory ambit.  The content material platforms also referred […]

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Bhuvan Bam promotes Deadpool & Wolverine OTT debut on Disney+ Hotstar

Bhuvan Bam, identified for his YouTube channel ‘BB Ki Vines,’ has collaborated with Disney+ Hotstar for the OTT launch of Deadpool & Wolverine. He has created two humorous movies including a ‘desi’ twist to the Marvel film, now streaming on the platform. Within the video, Bhuvan Bam portrays a “Desi-Videsi” character and describes Deadpool & […]

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Sidharth Shakdher joins PayTM as CMO and Enterprise Head

In line with sources, Sidharth Shakder, Ola’s ex-chief enterprise officer, has joined Paytm as chief advertising officer and enterprise head. Shakdher will work intently with Paytm’s CEO, Vijay Shekhar Sharma, to scale Paytm whereas constructing profitability.  Earlier than becoming a member of Ola, Shakdher spent virtually 8 years at Hotstar (now Disney+Hotstar) and performed a pivotal […]

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Disney+ Hotstar groups up with Nitro Commerce for AI promoting resolution

Nitro Commerce, AI powered martech options supplier, proclaims the launch of Nitro Adverts, an AI-powered promoting platform that gives an alternative choice to the standard Meta and Google ecosystems. Nitro Adverts, pushed by Nitro’s proprietary NitroAi algorithm, permits advertisers to focus on high-intent customers throughout a large spectrum of publishers, creating a complete new avenue […]

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