‘Harivansh’s Experiment with AD-Vocacy Journalism’ guide traces Prabhat Khabar’s editorial evolution

A brand new espresso desk guide documenting the editorial campaigns of Prabhat Khabar has been launched. Titled Rise of Prabhat, the guide is authored by veteran media skilled A. S. Raghunath.It captures the newspaper’s journey underneath the management of Harivansh, highlighting how the every day used journalism and public service promoting to drive social change throughout Bihar, Jharkhand, […]

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Dentsu India & PhonePe Advertisements to launch e-book on Indian client tendencies

Dentsu India, in partnership with PhonePe Advertisements, has introduced the launch of The Bharatiya Client, a espresso desk e-book on evolving procuring behaviors of Indian shoppers throughout generations. Releasing on November 29, 2024, in Mumbai, the e-book examines the affect of demographics, geography, and know-how on the Indian market, highlighting generational and gender-based preferences shaping […]

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