Amazon Ads Archives

Amazon Advertisements launches Sponsored TV in India, offering full-funnel promoting resolution

March 6, 2025March 6, 2025realitypostLeave a Comment

Amazon Advertisements has introduced the provision of Sponsored TV, a self-service advert resolution, for manufacturers of all sizes that promote on Amazon.in. Sponsored TV allows manufacturers to run streaming TV campaigns to succeed in audiences by way of Amazon’s unique and premium streaming content material, beginning with Amazon MX Participant. “At Amazon Advertisements, we consider […]

Amazon Adverts rolls out new options & full-funnel capabilities

February 12, 2025February 12, 2025realitypostLeave a Comment

The promoting panorama in India is continually evolving. Programmatic is appearing as a key enabler for manufacturers to achieve out to those customers throughout their complicated digital journeys. In recent times, we’ve seen progress in programmatic transactions as advertisers turn into more and more conscious of the advantages it delivers on scale and effectivity for […]

Amazon’s advert income touches $17.3 billion in Q4FY24

February 7, 2025realitypostLeave a Comment

Amazon earned $17.3 billion of income from promoting providers within the fourth quarter and is rising 18% 12 months over 12 months revealed president and CEO Andy Jassy within the firm’s earnings name. Advert income contains gross sales to sellers, distributors, publishers, authors and others by means of applications similar to sponsored adverts, show and […]

Amazon’s Q3 advert income up 19% YoY to $14.3 billion, AI takes heart stage

November 1, 2024realitypostLeave a Comment

Amazon has exceeded analysts’ expectations in its third quarter, with promoting income hitting $14.3 billion, marking a sturdy 19% year-over-year improve. The e-commerce big’s strategic transfer to include commercials into Prime Video seems to be paying dividends, narrowly beating market predictions of $14.25 billion. The Seattle-based firm’s general efficiency confirmed outstanding energy, with complete internet […]

Amazon launches new capabilities to demand-side platform, advertising cloud

October 16, 2024realitypostLeave a Comment

On the annual Amazon Adverts occasion unBoxed, being held at Austin, Texas, the corporate introduced new capabilities and developments to Amazon Demand-Facet Platform (DSP) and Amazon Advertising Cloud (AMC). Designed for full-funnel optimisation, measurement, and administration, these enhancements provide advertisers exact viewers attain to assist drive development throughout each stage of the advertising funnel. “At […]