KUKU FM launches vertical microdrama OTT platform ‘KUKU TV’

KUKU FM has launched KUKU TV, introducing vertical serialised microdramas to the Indian OTT market. KUKU TV gives quick, vertical episodic movies for cell customers. These microdramas run as much as 2 minutes per episode and have over 50 episodes per collection, that includes fast-paced storytelling and cliffhanger endings. KUKU TV is out there in […]

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LifeWear India onboards MS Dhoni as its model ambassador

LifeWear India broadcasts the appointment of cricketing legend MS Dhoni as its model ambassador. A celebrated athlete recognized for his resilience, self-discipline, and dedication to health, Dhoni completely embodies LifeWear’s mission of enabling energetic and pain-free residing. Based in 1974, LifeWear Applied sciences, LLC has been a pioneer within the sports activities medication business in […]

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Gupshup launches AI Brokers for D2C, retail, e-commerce & FMCG manufacturers

Gupshup, a conversational AI platform, has launched AI Brokers for D2C, retail, e-commerce, and FMCG. These AI Brokers purpose to enhance buyer engagement, gross sales, and operational effectivity. They’re a part of Gupshup’s AI Agent Library, which affords pre-built and customizable AI options for varied industries. Retailers, D2C, e-commerce platforms, and FMCG manufacturers can use […]

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Mia by Tanishq highlights mature love in ‘Not Simply One other Day’ marketing campaign

Mia by Tanishq pronounces the discharge of a sequence of digital movies this Valentine’s Day- ‘Not Simply One other Day’ in collaboration with The Yellow Shutter, a inventive video manufacturing home. These movies concentrate on the on a regular basis experiences of mature {couples} and their relationships. The marketing campaign options 5 tales about long-term […]

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Extremely Play blends iconic Bollywood film references in its Valentine’s Day spot

This Valentine’s Day, Extremely Play, a Hindi-exclusive OTT platform from the secure of Extremely Media & Leisure Group offers love an sudden, filmy twist with its newest TVC. The marketing campaign, staying true to the model’s tagline “Har Pal Filmy”, blends humour, nostalgia, and Bollywood magic to showcase how love tales are endlessly—even in essentially […]

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Quora groups up with Bombora to assist advertisers attain high-value B2B audiences

Enterprise-to-business advertisers can now exactly goal high-value audiences inside Quora’s 400 million month-to-month distinctive guests globally and 100 million month-to-month distinctive guests in India. Quora’s strategic partnership with Bombora introduced at the moment, launches B2B viewers concentrating on, together with Account-Primarily based Advertising (ABM) capabilities, on the knowledge-sharing platform. By this partnership, advertisers can entry […]

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Ranveer Singh plans a household getaway on WhatsApp group in Abu Dhabi’s new movie

Bollywood actor Ranveer Singh sparks household trip pleasure in Expertise Abu Dhabi’s new model movie Household Vacation Dhamaal, capturing the vitality and enjoyable of households planning journeys via WhatsApp teams buzzing with forwards, GIFs, and playful banter. “Abu Dhabi has at all times been one in every of my favorite locations and I’m excited to be working […]

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Sony Sports activities Community baggage broadcast rights for PCB’s house cricket sequence & PSL 2025

Sony Sports activities Community, in its steady effort to supply cricket motion for followers throughout the Indian subcontinent, has secured the tv broadcast rights for the Pakistan Cricket Board’s (PCB) house cricket sequence and the 2025 Pakistan Tremendous League (PSL). The tv rights are unique for the areas of India, Nepal, Bhutan, Maldives, Myanmar whereas […]

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‘Did we win the T20 World Cup?’

Dream11, a fantasy sports activities platform, launched a brand new promoting marketing campaign, Champions Ka Sport, forward of the Champions Trophy. The marketing campaign encourages cricket followers to rally behind the Indian group as they try to emerge  once more as champions.   In a sequence of witty advertisements’ Indian cricketing icons gear up for the […]

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Snacking model 4700BC appoints Sreejit Madhavan Nair as CEO

4700BC, a snacking model, is now accelerating its enlargement plans, aiming for Rs 500 crore in income inside the subsequent three years. As a part of this trajectory, 4700BC is strengthening its management and operational capabilities. The current appointment of Sreejit Madhavan Nair as CEO underscores this progress technique. Nair, a seasoned FMCG chief with expertise […]

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