Bandhan Life Insurance coverage appoints Maneesh Mishra as Chief Product & Advertising Officer

Bandhan Life Insurance coverage, a life insurance coverage firm, introduced the appointment of Maneesh Mishra as chief product and advertising officer. Mishra will lead product design, administration, and advertising, strengthening the corporate’s development and innovation agenda. Mishra brings over 23 years of expertise within the life insurance coverage trade, overlaying product growth, gross sales technique, […]

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LS Digital launches DataQuark, a enterprise unit for information and insights

LS Digital has launched DataQuark, a devoted enterprise unit for information and insights. The unit will concentrate on measurement, evaluation, and reporting. Following sturdy demand for LS Digital’s Knowledge & Insights pillar, the corporate has given it a separate identification. Vinay Tamboli, beforehand CEO of Knowledge & Insights, will now lead DataQuark as its CEO. […]

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Garnier Black Naturals ropes in MS Dhoni & Sakshi for brand spanking new marketing campaign

Garnier Black Naturals publicizes its affiliation with Indian cricketer Mahendra Singh Dhoni and his spouse, Sakshi Singh Dhoni, marketing campaign targeted on constructing belief in hair colors with Garnier. The TVC options Dhoni and Sakshi highlighting Garnier Black Naturals as their most popular hair color. Dhoni playfully asks Sakshi about her hair color selection, and […]

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Glasafe Bottles are the last word alternative of class, sturdiness, and performance

Relating to hydration, nothing elevates your expertise fairly like Glasafe bottles. Designed to be extra than simply drinkware, Glasafe bottles are a way of life assertion. Crafted from the very best high quality borosilicate glass, they’re sturdy, fashionable, and thoughtfully engineered to fulfill each want.  In at the moment’s world the place sustainability and health-conscious […]

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Dentsu India appoints Devang Shah and Hemant Kshirsagar to steer CXM

Dentsu India has made new appointments to strengthen its Buyer Expertise (CXM) observe and assist consumer development with built-in options. Devang Shah joins as chief enterprise officer, client, industrials and commerce, whereas Hemant Kshirsagar takes on the function of chief enterprise officer, monetary companies and fintech. Of their new roles, Shah will lead the non-BFSI […]

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Fable & Mane declares Kareena Kapoor Khan as world ambassador

Fable & Mane has appointed Bollywood actor Kareena Kapoor Khan as its first International Model Ambassador. A wider marketing campaign is about to launch in April starring Kareena Kapoor Khan and serving as a celebration of the model’s fifth anniversary. The marketing campaign will spotlight the benefits of hair oiling whereas honouring the rituals which […]

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Sony Music Publishing renews unique world take care of Ideas Music

Ideas Music and Sony Music Publishing introduced an enlargement of their world publishing partnership by including YouTube (worldwide, excluding India) as a key platform for worldwide publishing exploitation of Ideas Music’s huge catalogue. This strategic renewal reinforces each corporations’ dedication to amplifying the worldwide presence of Indian music, significantly as Bollywood soundtracks proceed to realize […]

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Gujarat Titans publicizes playR because the official merchandise associate

Gujarat Titans, the Indian Premier League (IPL) group, has introduced a partnership with playR, a sports activities and way of life model, naming them because the unique official merchandise associate ranging from the 2025 season.  Beneath this affiliation, playR may have the unique rights to supply and distribute merchandise, together with the Gujarat Titans Official […]

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AnyMind Group expands promoting choices with YouTube Reserved Advertisements program

AnyMind Group, a BPaaS firm for advertising, e-commerce and digital transformation, has introduced that it’s now a YouTube Accomplice Gross sales program accomplice. This permits AnyMind Group to offer reserved promoting stock on content material revealed by its networked channels on YouTube, providing extra promoting accessibility and choices for advertisers, and permitting affiliated creators and […]

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Why does personalisation matter in monetary branding?

“Who ought to finally design the product? The client, after all,” says Philip Kotler, usually referred as ‘the daddy of selling’. Kotler reminds us that the true function of selling is to know the client, intently and personally to construct services which can be going to succeed. Your entire technique of designing a services or […]

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