World Pickleball League announce Barclays Personal Shoppers as ‘Official Associate’

The World Pickleball League (WPBL) introduced Barclays Personal Shoppers because the ‘Official Associate’ for the league. The WPBL will run from January 24 to February 2 at CCI-Brabourne Stadium, Mumbai, that includes six franchises and gamers from 14 nations. Nitin Singh, head of Barclays Personal Financial institution, Asia Pacific, mentioned, “We’re thrilled to companion with […]

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HDFC Life’s new spot highlights parental values and monetary planning

HDFC Life has launched a brand new marketing campaign. It focuses on how dad and mom’ values form households and their future. The marketing campaign facilities on a narrative about two brothers. Their bond relies on shared values from their dad and mom, not appearances. A easy second between them highlights the significance of sturdy […]

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GRM Group’s new marketing campaign for Zarda King celebrates relationships

FMCG firm GRM Group has launched a brand new marketing campaign, ‘Rishta Mubarak’, for its premium rice providing, Zarda King. The marketing campaign celebrates the significance of relationships, each spoken and unstated, and emphasises the position of meals in bringing individuals nearer. Barun Prabhakar, chief advertising and marketing officer of GRM Group, shared insights concerning […]

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CCPA points notices to Ola, Uber over alleged fare variations on iPhone and Android

The Central Client Safety Authority (CCPA) has issued notices to ride-hailing giants Ola and Uber, demanding explanations for alleged discriminatory pricing practices. The authority is investigating claims that prospects utilizing iPhones are being charged increased fares for an identical rides in comparison with these utilizing Android gadgets. Union Client Affairs Minister Pralhad Joshi confirmed the […]

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AI, reels, creators, WhatsApp enhance auto lead gen

Meta and Federation of Vehicle Sellers Associations (FADA) unveiled a joint whitepaper and playbook highlighting the altering shopper behaviour and preferences within the automotive section pushed by digital adoption. In 2023, Meta and FADA had launched ‘Transfer with Meta’, an upskilling and enablement program to upskill greater than 3000 auto sellers throughout the nation. The […]

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Nasher Miles’ new marketing campaign seeks dream honeymoon for folks

Nasher Miles, India’s new-age baggage, has launched a brand new marketing campaign on father or mother honeymoon. The model goes to give attention to letting dad and mom have their second and thus providing an all-expenses paid journey to Dubai. The bride and the groom can register their dad and mom within the contest by telling […]

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Kinder Creamy unveils new marketing campaign with Sameera Reddy and Mira Rajput Kapoor

Kinder Creamy has collaborated with actors Sameera Reddy and Mira Rajput Kapoor for a brand new model movie. The marketing campaign highlights trendy parenting, specializing in balancing playful moments with considerate selections. Sameera and Mira are recognized for his or her parenting types. The movie exhibits how they method snack time with enjoyable and care, […]

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Internet revenue surges 180% YoY to Rs 164 crore

Zee Leisure Enterprises Restricted has reported a considerable 179.7 p.c rise in consolidated web revenue for the third quarter of the monetary yr 2024-25, reaching Rs 163.6 crore in comparison with Rs 58.5 crore in the identical interval final yr. The media firm skilled a notable 8.4 p.c decline in consolidated income from operations, dropping […]

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100 tendencies that may influence companies

To really feel grounded in a world grappling with polarisation, distortion, and uncertainty, persons are proactively creating imaginative and optimistic realities that make sense to them — and Gen Z is main the best way. The eleventh version of VML’s “The Future 100” report analyses tendencies primarily based on the outcomes of its annual survey […]

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Piramal Pharma ropes in Yami Gautam as model ambassador for Little’s

Piramal Pharma’s India Client Healthcare (ICH) launched the #SwitchToSofter marketing campaign for its child care model, Little’s. The marketing campaign options Yami Gautam because the model ambassador and introduces Little’s Fluffy Comfortable Diaper Pants with 12-hour absorption, an anti-rash method, and a wetness indicator. Younger moms usually depend on household, mates, and social circles as […]

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