Fanta’s new advert options Kartik Aaryan in a enjoyable remix of ‘Julie Julie’ music

Fanta, the beverage model of Coca-Cola India, is again with a brand new marketing campaign, Fanta Mangta, that includes the model ambassador Kartik Aaryan. This marketing campaign celebrates Gen Z’s pursuit of what they love—as a result of whenever you crave one thing this scrumptious, nothing else will do. It additionally options Shivaji Satam, popularly recognized […]

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Chiradeep Gupta leaves Unilever after 13 years

Chiradeep Gupta has resigned from Unilever after a 13-year tenure. Throughout his time on the firm, he held numerous management positions, together with vice chairman of private care, head of media and digital, and world built-in media technique lead. He took to LinkedIn to announce the identical. Gupta started his profession at Starcom Mediavest Group […]

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Kaizzen expands service portfolio with new Public Affairs Vertical

Kaizzen, an built-in communications consultancy, launches Public Affairs Advisory Providers as a brand new enterprise vertical. The brand new vertical has been created to offer coverage advisory providers and assist organisations navigate the altering coverage panorama, have interaction with key stakeholders, and assist enterprise progress. With India’s rising socio-economic growth and international presence, there’s a […]

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Outbrain completes the acquisition of Teads

Outbrain Inc. introduced the closing of its acquisition of Teads, following receipt of all mandatory regulatory approvals. The 2 firms will merge their respective branding and efficiency choices to create the omnichannel outcomes platform for the open web, and can function beneath the identify Teads.  The brand new Teads will set up a big, optimised […]

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ABD expands premium spirits portfolio with acquisition of Fullarton manufacturers

Allied Blenders and Distillers(ABD), a spirits firm, accomplished the strategic acquisition of all of the manufacturers and different Mental Property Rights from Fullarton Distilleries.  The acquisition contains the distinguished portfolio that includes manufacturers comparable to Woodburns Modern Indian Whisky, Pumori Small Batch Gin, and Segredo Aldeia Rum. By bringing these craft spirits into its fold, […]

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Ventura invitations companies to form its first 360° mass media marketing campaign

Ventura, a full-service inventory broking platform, launched a brand new buying and selling and funding platform in beta final yr and is now gearing as much as scale the brand new enterprise. The corporate has initiated a proper course of to onboard artistic companies to award the model mandate for its first 360 mass media […]

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Bata India’s new marriage ceremony marketing campaign places visitors within the highlight

Bata India announce its new marketing campaign, celebrating the true stars of each marriage ceremony—the visitors who convey the get together to life! The most recent Celebration marketing campaign embraces weddings as a full-blown carnival the place household and pals make their technique to rejoice collectively in model.  The brand new assortment is specifically designed […]

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John Abraham options in Aprilia India’s new advert movie for the RS457

Aprilia India continues its advert marketing campaign with John Abraham, releasing the third instalment titled ‘Thrill’. The movie explores the connection between riders and the Aprilia RS457. The earlier two movies, ‘Enjoyable’ and ‘Lust’, reached over 76.6 million customers on-line and contributed to a 100% improve in visitors to the Aprilia India web site, demonstrating […]

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53% Genzer’s imagine media is biased, 35% flip to social media for data: The 23 Watts

Delhi’s younger voters, aged 18-26 years, are conscious, energetic and engaged round Delhi Polls because the ballot fever reaches its peak within the capital. A research by The 23 Watts Insights Studio took a fast dive into the minds of the GenZers within the capital because the countdown to Delhi’s polls intensifies. The research, titled […]

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Amit Gujral joins Aarambh Communications as Strategic Advisor

Aarambh Communications, a public relations and advertising company, introduced the appointment of Amit Gujral as its strategic advisor. Gujral beforehand served because the chief advertising officer at JK Tyre & Industries and LG Electronics India. With over 29 years of expertise in branding, promoting, and product advertising, he brings a mix of strategic foresight and […]

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