Indian E&M trade income to develop 8.3% CAGR, attain Rs 365,000 crore by 2028: PwC Report

PwC India has launched the Leisure and Media Outlook – India Report, a  examine detailing the huge potential and alternatives of India’s leisure and media (E&M) sector. Based on PwC India’s report “World Leisure & Media Outlook 2024–28: India perspective,” the Indian E&M trade is projected to develop at a CAGR of 8.3% to hit […]

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R for Rabbit’s new marketing campaign focuses on ‘Subsequent-Gen Parenting’

R for Rabbit has launched a brand new marketing campaign for its Feather Diapers, designed to fulfill the altering wants of contemporary parenting. The marketing campaign focuses on ‘Subsequent-Gen Parenting’ and introduces superior diaper expertise to assist each mother and father and infants. R for Rabbit recognises that fashionable mother and father want child merchandise […]

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36% of SVOD audiences in City India commonly use related TVs: Ormax

Media consulting agency Ormax Media has introduced the discharge of its newest analysis report on the Indian streaming market, titled The Ormax SVOD Viewers Report: 2024. Primarily based on analysis carried out throughout a pattern of three,000 SVOD audiences in city India, this report represents the nation’s largest profiling examine of paid streaming subscribers.  One […]

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Advert giants Omnicom and Interpublic eye merger: WSJ

Omnicom Group is reportedly in superior discussions to amass Interpublic Group in an all-stock deal valued at $13-14 billion, excluding debt, in line with a report by the Wall Road Journal (WSJ). The merger would mix the third- and fourth-largest advert consumers globally and is more likely to endure regulatory overview. Each firms are primarily […]

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Diljit Dosanjh give shoutout to Deepika Padukone’s skincare model 82°E

Punjabi singer-actor Diljit Dosanjh shocked followers at his Dil-Luminati live performance in Bengaluru by giving a shoutout to Bollywood actor Deepika Padukone’s skincare model, 82°E. Throughout his efficiency, Dosanjh appreciated the model and revealed that he makes use of its merchandise, emphasising that he was neither promoting nor being paid to endorse it. Dosanjh acknowledged […]

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Nihir Parikh steps down as CEO of Nykaa Style

FSN E-Commerce Ventures, the father or mother firm of magnificence and vogue retailer Nykaa, introduced on December 5 that Nihir Parikh, CEO of Nykaa Style, has resigned. Parikh has been instantly relieved of his tasks, the corporate confirmed. Nykaa Style serves as the style division of FSN E-Commerce Ventures. “Nihir Parikh, CEO- Nykaa Style.com and […]

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OpenAI confirms $200 ChatGPT Professional subscription with new o1 reasoning mannequin

OpenAI has launched a new subscription-based unique mannequin, ChatGPT Professional, a premium model of its well-liked chatbot priced at $200 (round Rs 17,000) per thirty days. Focused at engineering and analysis functions, the launch displays OpenAI’s push to broaden its expertise’s industrial use circumstances. ChatGPT Professional offers entry to OpenAI’s most superior instruments, together with limitless use […]

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IDFC FIRST Financial institution introduces AI-powered hologram of Amitabh Bachchan

IDFC FIRST Financial institution has unveiled an AI-powered holographic digital avatar of the legendary actor Amitabh Bachchan, setting a brand new benchmark in buyer engagement and digital innovation. The Holographic Prolonged Actuality (HXR) gadget, options contact functionality, permitting customers to work together straight with the digital avatar. At present, prospects can interact with Bachchan’s digital […]

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Flipkart launches ‘Finish of Season Sale’ with new TVC focusing on Gen Z

Flipkart, an e-commerce market, has introduced its ‘Finish of Season Sale’ (EOSS) starting December 7, 2024. The EOSS will characteristic participation from manufacturers and sellers, providing over 10 lakh kinds to clients throughout India. The week-long occasion will embrace updates to the Flipkart app interface, expanded product collections, a video-focused part referred to as ‘Play,’ […]

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boAt’s new advert promotes ANC headphones to sort out marriage ceremony season noise

As India gears up for a report 48 lakh weddings this winter season, in response to the Confederation of All India Merchants (CAIT), boAt is introducing its newest marketing campaign, “Mute the Taunts with Aunty Noise Cancellation (ANC)”. It marketing campaign video highlights boAt ANC headphones as an answer to keep away from taunts from […]

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