Live Updates for Audience
NielsenIQ, a shopper intelligence firm, has introduced the appointment of Joe Ellis as the brand new managing director for its India enterprise. This announcement follows a 12 months after NIQ and GfK merged to type a big shopper intelligence agency, with important investments in omnichannel protection, enterprise intelligence instruments, and predictive analytics. This appointment highlights NIQ’s […]
Continue Reading
This festive season, boAt, an audio and wearables model, and Zepto, a fast supply service firm, have come collectively to make sure that each occasion is full—it doesn’t matter what you neglect! Of their newest marketing campaign, boAt and Zepto convey a hilarious and relatable story to life, that includes Balraj, the ‘good man’ who […]
Continue Reading
Forward of Season 2 of Netflix’s world sensation Squid Sport launch, Swiggy Instamart, a quick-commerce platform, is bringing the joys of the present to followers with particular Squid Sport merchandise out there for supply in choose cities in 10 minutes. Including to this, Swiggy Instamart has launched an immersive and interactive INSTAMAUT merchandising machine for […]
Continue Reading
Malcolm Poynton, international chief artistic officer (World CCO) at Cheil Worldwide, is leaving the company after ten years. Poynton was appointed Cheil Worldwide’s first World CCO in December 2014. Poynton led Cheil Worldwide to WARC No. 1 Unbiased Community (2021) and a number of Company of the Yr titles. He now plans to work nearer […]
Continue Reading
Sony Sports activities Community will broadcast the World Tennis League in India from December 19 to 22, 2024. The community has acquired unique tv and digital rights for the Indian subcontinent, together with India, Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Pakistan, and Sri Lanka. Sania Mirza and Rob Koeing will be part of as commentators. The […]
Continue Reading
Roche Diagnostics India, a healthcare firm, launched its newest marketing campaign with a TVC for World Diabetes Day Breakfast Se Pehle Accu-Chek, geared toward empowering individuals with diabetes to undertake SMBG and take management of their well being. With a fascinating strategy, this marketing campaign emphasised on the facility of easy, on a regular basis habits […]
Continue Reading
Voltas, a part of TATA, has revived its All-Climate winter marketing campaign in North India, specializing in digital platforms and radio to advertise its All-Climate Scorching and Chilly AC. The marketing campaign movie highlights ‘Voltas All-Climate Scorching & Chilly ACs’ as a year-round answer, specializing in clever heating for excessive winters, energetic dehumidification for monsoons, […]
Continue Reading
Zepto declares the elevation of Shashank Shekhar Sharma to the corporate’s C-Suite as CXO Zepto Café, efficient December 2024. In his new position, Sharma will oversee Café operations, footprint enlargement, tools procurement, high quality management, and the end-to-end buyer expertise of Zepto Café, steering it towards turning into a dominant participant in India’s meals tech […]
Continue Reading
The Adani Group, an built-in infrastructure portfolio of corporations, has introduced a brand new chapter in its “Hum Karke Dikhaate Hain” marketing campaign. This multi-platform marketing campaign shifts from specializing in statistics to highlighting human-interest tales that exhibit the affect of Adani’s infrastructure tasks on tens of millions of Indians. The inaugural movie of the […]
Continue Reading
Bata India has partnered with fast commerce platform Zepto to supply quick supply of its trend and festive footwear collections. After launching in Delhi-NCR, Bata plans to broaden to different main metropolitan cities in India. With an estimated 48 lakh weddings within the coming months, the partnership goals to satisfy last-minute footwear wants effectively. Gunjan […]
Continue Reading