Dot Media, Mumbai’s creator community company, has appointed Danny Advani as head of enterprise technique and planning to spearhead its strategic growth to ascertain a complete Content material Division. Other than creating this new division at Dot, Danny’s position may also incorporate overseeing the verticals of expertise administration, IP improvement, channel monetisation and broadening the company’s total digital affect in native and worldwide geographies.
With a wealthy background of over 12 years within the digital ecosystem, Danny has beforehand headed the Influencer vertical at OML (Solely A lot Louder) and likewise contributed immensely within the position of senior challenge head at Massive Bang Social, the tech platform of Collective Artists Community. He has been quintessential in driving income and enterprise at his earlier organisations by way of upselling and closures with assist of the outreach workforce and has shot over 200 movies, digital/ TV previously 4 years and has been part of key campaigns over the past decade for manufacturers like HUL, L’oreal, Oppo, Amazon Flipkart, Tinder, Swiggy, Netflix, Malaysia Tourism, Maharashtra Tourism, Google and extensively within the shopper items class.
Commenting on his new mandate, Danny Advani, head – enterprise technique and planning, Dot Media stated, “Dot Media has established a stellar repute for making a basically sturdy organisation pushed by each efficiency and values. I am desperate to work with this proficient workforce the place creativity, innovation, and authenticity come collectively to form the way forward for influencer advertising and marketing, drive impactful campaigns, foster sturdy model connections, and ship transformative outcomes that resonate with international and native audiences not simply within the prime and mid funnel however impression pushed and feed the underside funnel.”
Shubham Singhal, co-founder and CEO of Dot Media shares, “Danny’s experience is pivotal to our ambition of turning into India’s largest creator community company. His expertise in each community and impartial companies particularly throughout their integral progress section, alongside together with his deep understanding of the digital panorama, will empower us to speed up our progress and increase our choices—making Dot Media the go-to associate for manufacturers in search of impactful influencer advertising and marketing options. With a powerful basis of over 200 creators throughout genres, Dot Media has cultivated a dynamic and self-sustaining ecosystem that delivers seamless companies to shoppers and creators. With onboarding Danny, we’re excited to embark on this subsequent section of Dot, to additional increase our choices and create new benchmarks within the Indian creator ecosystem.”
Written with the View : afaqs