Zydus Wellness has introduced plans to amass Naturell (India), together with its subsidiary NIPL, recognized for producing wholesome snacks like vitamin bars, protein cookies, and protein chips. The acquisition aligns with Zydus Wellness’ technique to increase within the well being and wellness sector.
NIPL’s enterprise portfolio contains manufacturers – Ritebite Max Protein (Protein fueled wholesome snacks) and Ritebite (fiber-enriched snacks). It commercially began its operations in 2003 and ventured into wholesome snacks in 2007. The acquisition broadens Zydus Wellness’ presence within the wholesome snacking market, including protein and fibre-enriched merchandise to its portfolio.
The transaction is proposed to be funded by money. It’s anticipated to be EPS accretive for Zydus Wellness from the very subsequent yr post-acquisition.
Talking of the event, Dr. Sharvil Patel, chairman, Zydus Wellness, mentioned “We consider that this acquisition is a chance to increase our portfolio by investing in manufacturers and merchandise that resonates with our firm’s portfolio and as we speak’s health-conscious shoppers. By leveraging our confirmed observe file of innovation, and complete model choices, we’re well-positioned to fulfill and exceed the evolving well being and wellness wants of our shoppers. This acquisition represents a strategic addition to Zydus Wellness, completely aligning with our aspirations to increase throughout the shopper wellness house. We prolong a heat welcome to the staff, shoppers, companions and all stakeholders of NIPL to the Zydus household”.
Tarun Arora, CEO and entire time director, Zydus Wellness, mentioned “This acquisition represents a step ahead for Zydus Wellness, aligning with our strategic imaginative and prescient to additional strengthen our market presence preserving in thoughts evolving shopper preferences. By integrating NIPL into our portfolio, we’re poised to proceed driving innovation and embarking on this thrilling journey collectively. We warmly welcome the staff, shoppers, companions and all stakeholders of NIPL to the Zydus household”.
Commenting on this transaction, Vijay Uttarwar, founding father of Naturell (India), mentioned, “Zydus has a confirmed observe file of getting into early in area of interest and rising segments and efficiently reworking them into main manufacturers. Our firm is thrilled and excited to be part of the Zydus Wellness household. We’re assured that with entry to the huge distribution community, sturdy provide chain and advertising and marketing functionality our product portfolio will have the ability to scale newer heights. Zydus Wellness may also herald programs and processes important for an organization seeking to scale-up.”
Written with the View : afaqs