Fossil has introduced the launch of Machine Luxe, a limited-edition capsule designed in collaboration with its 2025–2026 world model ambassador, Nick Jonas. The gathering, which dropped on August 20, options seven new watches and two watch rings, every drawing inspiration from Fossil’s bestselling Machine platform.
Jonas, a lifelong watch fanatic whose first-ever watch was a Fossil, described the partnership as a “full-circle second.” “It’s using supplies that give this assortment a definite persona. They’re exceptionally private items that elevate any look,” he mentioned.
Shot in New Jersey by Anthony Mandler, the worldwide marketing campaign is styled round Jonas’ personal recollections—native diners, bowling alleys, and childhood nostalgia—echoing the model’s intent to attach timeless design with private tales.
The capsule spans a number of design variants: Sunray Dial fashions in Blue Vignette and Gold-Toned (₹15,995), skeletonized Automated fashions with Japanese motion (₹24,495), and Stone Dial watches in real Malachite, Aventurine, and Marble (₹24,495). Finishing the road are Machine Luxe Watch Rings in Gunmetal and Inexperienced Vignette (₹11,995).
Melissa Lowenkron, Chief Model Officer, Fossil, mentioned Jonas’ contribution went past being a face of the marketing campaign: “Nick has a real love for watches and an genuine reference to Fossil, it having been his first watch. There’s a way of nostalgia and private type he brings to the design that we all know will resonate with followers and collectors alike.”
The Nick Jonas x Fossil Machine Luxe assortment is now accessible throughout Fossil shops, Fossil.in, and can attain world premium retailers in September 2025.
Written with the View : afaqs
