Dr Agarwals Eye Hospital releases a brand new tv industrial (TVC) that includes cricketers Sachin Tendulkar and Glenn McGrath. The industrial goals to tell viewers in regards to the significance of standard eye check-ups.
Within the advert, Tendulkar and McGrath talk about a key cricket second to emphasize the significance of standard eye exams. The marketing campaign raises consciousness about eye well being.
“This TV industrial goes past merely selling our providers—it encourages individuals to recognise the significance of standard eye check-ups, even when their imaginative and prescient appears effective. Additionally, getting your eyes checked often should be a behavior for everybody. I want to thank the 2 cricketing legends for working collectively in our mission to encourage individuals to take higher care of their eyes and take proactive steps to enhance their eyesight,” mentioned Ayushman Chiranewala, chief advertising officer, Dr Agarwals Eye Hospital.
Dr Agarwal’s Eye Hospital labored with Moonshot and director Rahul Bharti to create this idea, highlighting the significance of eye well being.
Devaiah Bopanna, co-founder of Moonshot, mentioned, “Glenn McGrath and Sachin dealing with off once more—the ’90s coming to life yet again. It’s one thing our target market would completely get pleasure from. Addressing one of the vital controversial moments from their time on the sector, whereas seamlessly integrating our name to motion, was the icing on the cake. The objective was to create one thing memorable to encourage individuals to get their eyes examined often. A giant due to our director, Rahul Bharti, for completely executing the movie when it comes to solid and look.”
Written with the View : afaqs